* Competitive package
* Flexible Working
About Our Client
This is a well-established business services firm based in Swindon, employing over 1000 individuals. They are known for their commitment to delivering exceptional customer service and their dedication to fostering a positive and collaborative work environment.
Job Description
* With support from the Group CMO, you'll shape the current and future marketing strategy for the business, including client acquisition, client growth and retention.
* With a highly organised and disciplined approach, you'll have overall responsibility for optimising the performance across all outbound and inbound marketing channels to deliver targeted volumes of marketing leads.
* Working with the commercial team you'll build out a partner marketing strategy to support the acquisition and activation of key partner relationships to support referrals.
* You'll be in charge of setting and managing the annual marketing budget for UK & Ireland working with group marketing to leverage shared services and capabilities.
* Build out attribution across our inbound and outbound channels ensuring reporting supports investment cases and optimisation.
The Successful Applicant
* Experience of leading a UK B2B go to market marketing team covering both outbound and inbound.
* High level experience in digital - websites, social, affiliations, PPC, organic, technical SEO.
* A good understanding of brand, product development and content strategies.
* Good knowledge of HubSpot, marketing automation systems, Google Analytics and other common marketing technology platforms.
* Track record in data analysis and statistics and reporting.
* Onboarding and managing best in class 3rd party marketing/lead generation suppliers.
* Good experience of leading, developing and performance managing teams.
What's on Offer
* A competitive salary of up to £90,000.
* The chance to be part of a forward-thinking and collaborative team.
* Opportunity for professional development and growth within the company.
* A comprehensive benefits package.
* A positive and engaging company culture.
This is a fantastic opportunity for a Head of Marketing to make a significant impact in a well-established business services company based in Swindon. We encourage all candidates to apply for this exciting opportunity.
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