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Talent Partner @ Causeway | Causeway's Women in Tech ERG Committee
Product Marketing Manager
Do you want to help shape software that affects thousands of lives?
Who are we?
We are ranked as the UK’s #1 construction specific software player and our mission is simple; to provide market leading end-to-end software solutions to the construction and construction like industries across the entire build life cycle.
If you are looking to build an exceptional career with an award-winning company you’ve come to the right place. Our teams are based in the UK, Europe, and India, working on products that are used on a global scale. We have a clear and defined road map to deliver over the next 3 years, which is centred around a large-scale digital transformation as well as continuing our growth and expansion.
We embrace diversity and equality and want our employees to be comfortable bringing their whole selves to work. We are committed to building a team with a variety of backgrounds, skills and views. Creating a culture of Equality isn’t just the right thing to do, it improves every aspect of our business.
Purpose
We are seeking a collaborative and commercially focused Product Marketing Manager to become a champion for a range of products within our Construction portfolio. You will build strong partnerships across the business to translate the value of our offerings into compelling narratives, messaging, and content for a wide range of internal and external audiences.
Reporting to the Construction Business Unit marketing leader, you will be the key enabler between marketing, product and sales for your Business Unit. You will leverage your strategic thinking and cross-functional skills to bring creative ideas to life while staying laser-focused on driving business and revenue goals. This role requires collaboration, organisation, and top-notch execution to lead impactful internal and external programmes that will support our ambitious growth plans and exciting product roadmaps.
Key Responsibilities
* Build strong relationships with your Construction Marketing Pod, Corporate Marketing, Business Unit Leader, Sales, and Product teams to drive success.
* Develop a deep understanding of the industry, including our Ideal Customer Profiles (ICPs), buyer and user personas, market landscape, and competitors, to inform strategy.
* Work closely with product, sales, and marketing teams to create commercially focused go-to-market plans that support product launches and key sales initiatives.
* Translate the Business Unit’s value proposition and differentiators into compelling messaging, sales materials, and content that resonate with customers.
* Support the sales enablement team by producing educational materials, such as persona battlecards, to improve product knowledge and audience engagement.
* Ensure all content, messaging, and collateral are on-brand, up to date, and aligned with content governance guidelines.
* Establish regular communication with key stakeholders to gather insights, measure the effectiveness of marketing programmes, and share progress.
* Lead key improvement initiatives, such as A/B testing, competitive analysis, win/loss reviews, customer interviews, and mystery shopping, to refine marketing strategies.
* Work collaboratively across Business Units and Corporate Marketing to ensure a consistent and compelling brand story, aligning product marketing efforts with the company’s broader vision and leadership in the built environment and construction technology sectors.
The essentials we need from you:
* Minimum of 3-5 years' experience in a Product Marketing B2B role, preferably in relevant industry
* Bachelor's degree in Marketing, Business, or related field (not essential, but desired)
* Proven track record of exceptional product positioning, messaging and demonstrable contribution to successful product launches
* Understanding of business metrics and their impact on marketing strategies
* UNITED | TRUSTED | AGILE | DRIVEN – already living and breathing our core values, to work and act in the Causeway way
* Strong communication and interpersonal skills
* Experience working cross-functionally with strong collaborative skills to bring cohesion, agility and precision to the function
* Ability to thrive in a fast-paced, dynamic environment and adapt quickly to change
* Can-do, positive attitude to add to a great team culture and bring a growth-mindset to keep learning and bringing new ideas to the team
* Construction tech experience is desired, but a candidate with a solid tech Product Marketing background with ability to learn quickly and stay curious
As a leader in employee engagement and people management, there are fantastic benefits and rewards at Causeway. We strive, year on year, to achieve recognition as an award-winning workplace that our employees love. We’ve selected just a few of the many benefits available below to show you how we take care of our Causeway stars.
* 25 days annual leave + public holidays, increasing with length of service.
* Income protection and life assurance.
* Access to our award-winning benefits platform.
* We take mental health seriously and have a dedicated EAP available 24/7.
* £100 allowance towards a fitness club.
* Private Medical Insurance.
* Paid study leave + volunteering days.
* Salary Sacrifice Electric & Hybrid Car Scheme
Like all responsible companies Causeway is aware of the need to recognise the importance of protecting our environment and addressing the climate emergency. Causeway is a carbon neutral company and we offset our calculated carbon footprint. However, we recognise that offsetting is not a permanent solution, so we set environmental objectives to reduce our footprint year-on-year.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Product Management
Industries
Software Development and Construction
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