Senior Strategist - Brand Communications
As Jaywing enters a period of growth, we are looking to recruit in a variety of areas. We have two roles available currently: Senior Strategist - Brand Communications; and Senior Media Planner. Both are ideal roles for anyone looking to advance their careers at one of the largest marketing agencies outside of London.
Position Overview:
As a Senior Strategist for content and comms at Jaywing, you will play a pivotal role in shaping and executing comprehensive communication strategies for our clients. You will collaborate closely with various teams including client services, creative, media, and digital to develop integrated communication plans that effectively meet our clients' objectives and drive measurable results. The ideal candidate will possess a deep understanding of the evolving media landscape, consumer behaviour, and emerging communication trends. They will be a strategic thinker, a creative problem solver, and an effective communicator who can lead client engagements and drive innovation in communication approaches.
Key Responsibilities:
* Strategic Planning: Lead the development of communication strategies aligned with client objectives, target audience insights, and market trends using the agency model of Culture, Audience, Market & Brand.
* Supporting Client Engagement: Serve as the strategic point of contact for clients, building strong relationships based on trust and delivering strategic counsel.
* Research and Insights: Conduct in-depth research to gather insights into target audiences, competitive landscape, industry trends, and relevant market data.
* Integrated Campaign Development: Work cross-functionally with internal teams to develop integrated communication campaigns that leverage the strengths of various channels and platforms.
* Measurement and Optimisation: Work with channel teams to establish key performance indicators (KPIs) and measurement frameworks to track the effectiveness of communication initiatives.
* Thought Leadership: Stay abreast of industry developments, emerging technologies, and best practices in communication strategy.
* Workshops and Facilitation: Plan and facilitate client and internal workshops.
Skills and Expertise:
* Strategic Thinking: Ability to think critically and develop innovative communication strategies that drive business impact.
* Communication Skills: Excellent verbal and written communication skills.
* Presentation and Delivery: Confidence in pitching and presenting.
* Research and Analysis: Proficiency in conducting qualitative and quantitative research.
* Collaboration: Demonstrated experience working collaboratively in cross-functional teams.
* Digital Fluency: Understanding of digital marketing channels and analytics tools.
* Personal Task Management: Effective organisational skills with the ability to manage multiple projects simultaneously.
Qualifications:
* Bachelor's degree in Communications, Marketing, Advertising, or related field.
* Minimum of 7 years of experience in communications strategy, preferably in an agency environment.
* Proven track record of developing successful communication campaigns across multiple channels.
* Proficiency in the usual office software such as Microsoft Office Suite and Google Analytics.
Does this sound like you?
To apply, or to receive more information on these roles, please send a CV and cover letter to hello@jaywing.com.
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