LNH Recruitment Carlisle, England, United Kingdom
1 day ago Be among the first 25 applicants
Our client, a well-established and highly regarded private legal practice, with multiple offices spread across Cumbria and Northumberland, have an exciting opportunity for an experienced Digital Marketer to join their existing team based in their Carlisle office. (Applications for fully remote working will, unfortunately, not be considered).
Job Description
As an integral, leading part of the firm's marketing team, you will have the opportunity to shape your individual role. You will be responsible for the development and delivery of a cohesive Digital Marketing Strategy across a diverse range of platforms; increasing brand awareness, conversion, website traffic and so on.
Responsibilities
* Advise the in-house team on digital marketing to raise brand awareness and develop business
* Project management of marketing plans and timelines
* Help develop audience and partner mapping and segmentation on digital media channels, including implementation advice based on available data and platforms/targeting capabilities
* Advise, influence and collaborate with the in-house teams and partners to achieve optimised shared goals, improving SLAs and ROI on paid media wherever possible
* Train and coach others on digital marketing and associated best practice and contribute to the team’s inclusive, creative and supportive culture.
Person Specification
* Strong digital marketing experience is required within a Consumer brand; ideally within the legal sector.
* Experienced in the development and implementation of digital marketing plans and partnership strategies, and engaging social content plans
* Driven by outcomes, insight and understanding your audiences – including stakeholders
* Ability to interrogate data and use Google Analytics to gain insights into your marketing.
* Enthusiastic about innovations in marketing and proactively keep up to date with new trends.
* Team player and have experience working in cross-disciplinary teams or within the legal sector.
* You are an effective, organised manager and work well at pace to meet demanding, competing deadlines
* Proactive and seek out opportunities to engage your stakeholders and influence decision makers.
* Strong creative skills for contributing new and innovative ideas.
* Experience of running or reviewing digital marketing plans across multiple digital channels e.g. search, social, digital display/programmatic
* Experience in strategies for social media or marketing
* Experience of marketing evaluation to track marketing performance
* Experience of line management, coaching or training others
* Business Development experience
* Familiarity with the Proclaim Case Management System
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
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