Direct message the job poster from WDA Automotive Marketing
Are you a results-driven digital marketer looking to take the lead on high-profile Automotive campaigns? WDA is looking for a proactive Digital Marketing Lead to drive strategic growth and innovation across our exciting client portfolio.
This role offers hybrid working from our Derby City centre HQ or the flexibility to work fully remotely, depending on candidate preference and experience.
About WDA
WDA is an award-winning, specialist Automotive Marketing and Design Agency, passionate about creating bespoke campaigns for some of the most recognised brands in the UK and globally. With expertise spanning branding, digital marketing, PR, and creative design, we deliver tailored, high-quality solutions that drive business growth.
For over 20 years, we’ve helped leading automotive brands—including Yamaha, M-Sport (Ford’s WRC Team), Pirelli, Lotus, and Cosworth—stand out in highly competitive markets.
Who are we looking for?
We’re seeking a proactive, strategic thinker with a strong digital marketing skill set and experience in delivering campaigns with measurable impact. This role sits between an executive and a manager, ideal for someone looking to take the next step in their career—offering greater responsibility, ownership, and input into strategy, while remaining hands-on in execution.
At WDA, we thrive on initiative, creativity, and problem-solving. We want someone who isn’t afraid to bring fresh ideas to the table, take ownership of projects, and push boundaries to achieve outstanding results.
What will you be doing?
In this role, you’ll take a leading role in managing digital marketing projects, ensuring our clients achieve the best possible ROI. You’ll deploy your skills across multiple digital channels, including:
* Strategic digital marketing planning – Helping shape campaigns and performance strategies.
* Creative Campaign Ideation – Collaborate with designers and copywriters to develop compelling campaigns that engage automotive audiences.
* Social media management & paid advertising – Planning, executing, and optimising campaigns.
* SEO & content marketing – Developing and executing strategies that drive organic growth.
* Performance Monitoring & Analytics – Use social media tools to track performance, measure KPIs, and deliver actionable insights. Apply data to refine campaigns and drive continual optimisation.
* PPC support – Assisting in the management and optimisation of paid search campaigns.
* Website & CMS administration – Working with WordPress and Magento, creating landing pages, and A/B testing.
* Trend Awareness & Innovation – Stay ahead of platform updates, social media trends, and best practices. Bring fresh, innovative ideas to ensure client campaigns remain competitive and impactful.
What do you need?
We’re looking for someone with:
* 3+ years’ experience in digital marketing (ideally within an agency environment).
* A strong understanding of digital marketing channels, strategies, and analytics.
* Experience working with Automotive brands (preferred but not essential).
* Proven ability to take ownership of campaigns and drive performance improvements.
* Excellent communication and collaboration skills—you’ll be working directly with clients.
* Knowledge of emerging technologies such as AI-driven marketing automation or programmatic advertising is a plus.
* Strong organisational and project management skills.
* A marketing degree or equivalent qualification (preferred).
What’s in it for you?
* The opportunity to work with some of the world’s most exciting automotive brands.
* A clear path for career progression and development.
* Access to unique industry perks, from track days and motorsport events to F1 hospitality.
* Hybrid & flexible working—work from home and our city-centre HQ. Fully remote also considered.
* On-site parking with EV charging points.
* Regular team events and company socials.
* Salary: Competitive and Flexible dependent on experience.
* Bonus scheme & performance incentives.
Ready to take your digital marketing career to the next level? Apply now or drop us a message for more details.
STRICTLY NO AGENCIES
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Marketing Services
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