NIKE, Inc. does more than outfit the world’s best athletes. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
It’s the fuel that has built one of the most recognizable brands in the world. Nike Marketing captures the science, art and emotion of Nike’s innovations and connects them with the hearts, minds and souls of athletes. The pros in brand strategy, advertising, digital engagement, product presentation, consumer analytics and more foster consumer connections via channels ranging from Nike Stores to social media. They approach marketing in a way that only Nike can: taking risks, pushing boundaries and inspiring consumers to be champions.
Nike’s Global Consumer Knowledge Center of Excellence is an established but growing team responsible for building and deepening a holistic view of Nike’s consumers through data and analytics. We are applying those insights to drive consumer centric business growth as part of Nike’s Consumer Direct Offense via the development of incredible digital and physical services and experiences for our consumers.
We are looking for an innovative and experienced expert in the synthesis and interpretation of consumer analytics to join our Consumer Decision Science team. This is a unique opportunity to partner directly with both our United Kingdom Brand Marketing and Nike Direct leadership teams within one of Nike’s key global cities. This position is based at our office in London.
The ideal candidate will have a history of developing creative and effective ways of integrating and sharing consumer knowledge and the vision and leadership skills to partner with key business stakeholders within Nike’s UK business and drive improved decision-making.
Bringing art & science together by integrating both qualitative and quantitative insights to back intuition with the science of data & analytics
Developing an understanding of the full path to purchase for both Nike members and shoppers, providing both insights and content or channel optimization recommendations across our digital experiences, key doors, and the marketplace
At least 8 years of experience in a senior-level client services or decision science role in an applied analytics or quantitative marketing setting
A background in the production of applied analytics or customer research in the context of data-driven digital marketing, digital advertising technology, or digital commerce
Background in a related field such as statistics, econometrics, applied math, or behavioral sciences research
Experience managing business relationships and process across multiple geographies
A history of excellence and innovation in synthesizing complex findings, data visualization and storytelling, and client presentation and partnerships
A good understanding of applied statistics including sampling approaches, causal modeling, time series analysis, and data mining techniques
Ability to manage a portfolio of large research projects with multiple business stakeholders in a fast-moving setting with ambiguous requirements
Deep experience with applying analytics to digital marketing, ecommerce, and retail marketplace strategies
Advanced degree in a quantitative or research field a plus
Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
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