Join us, be part of more. We’re so much more than an energy company. We’re a family of brands revolutionising how we power the planet. We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn’t rely on fossil fuels whilst living our powerful commitment to igniting positive change in our communities. Here, you can find more purpose, more passion, and more potential. That’s why working here is MoreThanACareer. We do energy differently - we do it all. We make it, store it, move it, sell it, and mend it. About your team: At British Gas, our mission is to sell it and mend it. We’re the household heroes powering 1 in 3 homes in the UK – but supplying energy is just part of what we do. We’re making the UK’s homes greener and more energy efficient, together with our friends at Hive. By using their clever tech like thermostats, heat pumps, solar panels and EV chargers, we’re making it cheaper and easier to reduce your home’s carbon-footprint. And with our Peak Save programme, we’re actively rewarding better energy use too. The Performance Marketing Lead will support the Head of Retail Marketing to successfully manage multi-million-pound performance marketing campaigns and ensure marketing activity is focused on driving efficient customer and commercial growth. We need someone with the vision, passion and energy to take our performance marketing to the next level and truly drive the performance culture within the wider Marketing team. This role will lead on all performance marketing strategies across British Gas and Hive, working closely with agency partners, internal marketing colleagues, and commercial stakeholders to drive progress and deliver the vision and roadmap for performance marketing, setting the pathway for continuous improvement. You’ll be commercially minded, data-led and a proven record of delivering efficient and effective performance campaigns that deliver on profitable growth. About the role: Work with our agency and Head of Retail Marketing to define and own a clear and communicable performance marketing roadmap Lead performance marketing best practice, working closely with agency and platforms to deliver best in class performance marketing Manage the delivery of the performance marketing roadmap – ensuring alignment with Performance Marketing Managers and Marketing Leads Lead the improvement of paid media reporting and insight to better inform our business of current trading performance and opportunity Lead our Marketing Technology roadmap alongside the Head of Media to deliver efficient growth Be the figurehead and thought leader for performance marketing best practice – building close relationships to ensure performance marketing has a voice when decisions are made Ensure collaboration across BUs by bringing an integrated view of planning and best practice Lead the SEO team to maximise areas of efficiency and bring the learnings of both channels together You will have experience of: Managing large budgets Leading effective and efficient digital marketing campaigns, delivering against Commercial outcomes Using data and insights to adapt and optimise marketing campaigns to drive marketing effectiveness Managing multi-channel marketing campaigns with expertise across a spectrum of channels. Building and developing a high performing team with performance marketing at it’s heart And you’ll have clear examples of: Strong leadership, stakeholder management and influencing skills Building high performing, engaged teams Data-driven decision making Budget management Collaborative and engaged mindset Outcome and impact driven with a relentless focus on commercial and customer outcomes over outputs Supporting the development of distinctive marketing campaigns Holding stakeholders and agency partners to account, ensuring all marketing communications drive customer growth and champion customer obsession Delivering multi-channel marketing campaigns with expertise across a spectrum of channels. Championing the customer Understanding and experience of media channels and the full marketing mix Building excellent agency relationships Why should you apply? We’re not a perfect place – but we’re a people place. Our priority is supporting all of the different realities our people face. Life is about so much more than work. We get it. That’s why we’ve designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too. Visit the link below to discover why we’re a great place to work and what being part of more means for you. https://www.morethanacareer.energy/britishgas If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a better you, then come and find your purpose in a team where your voice matters, your growth is non-negotiable, and your ambitions are our priority. Help us, help you. We would love for you to share any information about yourself throughout our recruitment process so that we can better understand you and help shape your journey.