Digital Analyst (marketing industry background)
Location: South Coast, hybrid (2 days per week in the office)
Job Type: Contract
Duration: 12 months +
The Digital analyst will support day to day tasks alongside stakeholders with reporting and analytics. You'll be working alongside the digital marketing teams to ensure reporting and KPI metrics are being met across different business streams.
You'll also develop custom attribution models to help understand performance measurements.
Required skills:
* Strong knowledge of digital marketing channels (e.g. SEO, SEM, social media)
* Strong understanding of marketing KPIs (e.g. CPA, ROAS, CLV, LTV) also able to help build out the clients attribution models.
* Management characteristics to build out a measurement framework
* Background using large datasets, identifying trends and making decisions
* Building dashboards in Power BI
* Proficiency working with SQL (MySQL, BigQuery) and Python