Calling all Marketing Managers and Paid Media fanatics
The work we do has a monumental impact on the lives of others. The course of futures change at the very moment prospective students engage with campaigns we dream up and manage for some of the most well-known & respected universities across the UK and US.
To be honest, given we have led the way in student marketing for over 13 years, it's highly likely that people in your connections have started their higher education journey as a result of the amazing work we do. Work you're about to do.
Using technology, AI and a whole bunch of creativity, we are revolutionising the way students connect with higher education institutions and this gives us an amazingly good feeling, every day.
You might be a Paid Media whizz or a Marketing Manager with an all-rounder background of all marketing elements, either way, we want to hear from you.
Ready to make a difference? Come and define the future of student advertising with us (and get some good feeling in your life).
Role Info:
Senior Paid Media Manager / Digital Marketing
Brighton Office 2 Days Per Week / Home Working / Flex
£35,000 - £42,000
Plus Complete Benefits Package Including Employee Healthcare, Pension, Gifts and Awards, Early Finishes on Friday and More
Full Time - Permanent
Values / Culture: ABC - Accountable, Brave, Curious
Company: Insight-led strategy, bold creative, and leading-edge advertising services
Mission: To use data, technology and creativity to transform the way ambitious Universities inspire, connect and convert students
Your Background / Skills: Advertising, Paid Media, Analysis, Advertising Strategy, Media Planning, Client Success
About us:
We are on a mission to use data, technology and creativity to transform the way students connect with higher education institutions. Each year we connect millions of students with the courses and institutions that change the world.
With more than 13 years in the market, we have built a team of over 60 creatives, strategists, technologists and analysts in the UK and USA that have built a revolutionary data-driven technology platform that predicts and automates student advertising. Our creatives and strategists develop concepts and content that inspire students for some of the world's leading education brands.
As Senior Advertising Strategist, you will become the main point of contact for some of our key advertising accounts; building media plans and strategy for them and becoming an extension of their marketing teams.
This is an exciting and pivotal role in developing and executing highly effective global advertising campaigns. Your extensive experience and expertise in the field will be instrumental in driving successful advertising strategies and achieving the objectives of our university clients. In addition, you will provide strategic guidance and mentorship to junior team members, support new business proposals, and contribute to the overall growth and success of the organisation.
About you:
1. Hold a Bachelor's Degree / Industry qualifications such as Google Ads Certification, Blueprint & Analytics are preferred
2. Extensive experience in advertising strategy / paid media development and execution
3. Experience in building ads on pay per click platforms or buying traditional media
4. Exceptional analytical skills to interpret complex data, generate actionable insights, and optimise campaign performance
5. Proficiency in utilising advertising tools and platforms, such as CRM systems, email marketing software, and advanced analytics tools
6. Proven track record of developing innovative and successful advertising campaigns
7. Outstanding communication and interpersonal skills to effectively collaborate with internal teams and establish strong relationships with university clients
8. Excellent organisational skills with the ability to manage multiple projects, prioritise tasks, and meet deadlines
9. Strong business acumen and strategic thinking capabilities
Desirable:
1. Strong understanding of the university landscape, including knowledge of different courses, programs, and admissions processes
2. Up-to-date knowledge of digital advertising trends, emerging technologies, and best practices in the industry
3. Demonstrated leadership abilities and experience in providing guidance and mentorship to junior team members
What's on Offer:
Our culture is based on our simple ABC values (Accountable, Brave, Curious). We are accountable to providing you with the best working environment we possibly can. Our enhanced benefits package has been designed with our people in mind. Here are some of our fantastic benefits:
1. Start with 25 days holiday which increases after 2 years' length of service
2. No one should work on their birthday; have a paid day off!
3. Buy additional 10 days holiday
4. Employee healthcare scheme
5. Maternity and paternity pay offered from day 1
6. Pension scheme
7. EAP - Employee Assistance Programme
8. Eye Tests and contribution towards glasses
9. Employee Referral Bonus
10. Early finish on Fridays
11. Cycle To Work Scheme
12. Electric vehicle leasing scheme
13. Time off for Charity / Volunteering work
14. Dog friendly office
15. Well stocked kitchen
16. Plus we know that your personal development is fundamental to our mission and so we tailor a progression path personalised to you
Sounds like a good fit? Apply here for a fast-track path to our Leadership Hiring Team.
Your Experience / Background / Previous Roles May Include:
Marketing Manager, Paid Media, Media Planner, Account Planner, Media Buyer, Digital Strategist, Media Strategist, Paid Media Strategist, Advertising Strategist, Performance Marketing, Ad Campaign Strategist.
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