Job Description
Job Title: Head of Paid Media
Location: Peterborough
Salary: £45K
Job Type: Full-time, Permanent
About the Role:
We are currently seeking an exceptionally ambitious and talented Head of Paid Media on behalf of a rapidly growing entrepreneurial business. This is an exciting opportunity to join a successful and innovative marketing team that attributes a significant portion of its growth to its online presence. If you are an experienced PPC professional looking to broaden your expertise and develop skills in all aspects of performance marketing, this role is for you.
Key Responsibilities:
1. Plan, optimize, create, and execute campaigns across multiple accounts on a daily basis.
2. Conduct in-depth analysis of channel and campaign performance, provide reports, and identify areas of opportunity for optimization.
3. Present data-backed business cases to improve efficiency and drive new customer acquisition.
4. Contribute to achieving acquisition, revenue, and customer LTV targets in critical markets.
5. Establish and enhance efficient processes and workflows.
6. Ensure consistent messaging and branding across search and social media marketing channels.
7. Effectively communicate search strategies, optimization techniques, and results to stakehol...