Marketing Man ager (Infrastructure – Design Solutions) (Remote/Hybrid UK) Do you want to help shape software that affects thousands of lives? Who are we? We are ranked as the UK’s 1 built-environment specific software provider and our mission is simple; to digitally transform sectors with leading end-to-end software solutions and unlocking world-changing value, benefitting not only the customers we serve, but everyone in the country. If you are looking to build an exceptional career with an award-winning company you’ve come to the right place. Our teams are based in the UK, Europe, and India, working on products that are used on a global scale. We have a clear and defined road map to deliver over the next 3 years, which is centred around large-scale digital transformation as well as continuing our growth and expansion. We embrace diversity and equality and want our employees to be comfortable bringing their whole selves to work. We are committed to building a team with a variety of backgrounds, skills and views. Creating a culture of Equality isn’t just the right thing to do, it improves every aspect of our business. Purpose We are seeking a collaborative and commercially focused Marketing Manager to lead marketing efforts that support our suite of Design Solutions, within our Infrastructure Business Unit. Our integrated design solutions optimise processes across the entire design process, from ground modelling, roads, and drainage design, to traffic signing, road marking and vehicle path analysis. Reporting to the Infrastructure Business Unit Marketing Leader, you will support in the defining of our marketing strategy in partnership with sales leaders, to reach our existing and potential customers through a multitude of media platforms and dedicated campaigns. It will be important to build strong partnerships across our dedicated sales and customer success teams, ensuring the marketing strategy you own drives success. With clear marketing and commercial targets, you will be responsible for tracking performance to goal and clearly communicating how activities on your roadmap support your objectives. You’ll be supported by a specialised shared services marketing team, meaning you’ll work in a matrix environment to get your work done. Key Responsibilities Own the delivery of the marketing plan for our Design Solutions that will deliver against our key commercial and corporate objectives. Build, maintain and coordinate your activity within our project management tool (Monday.com) ensuring cross-functional visibility and efficiency within our team. Build and execute prospect and customer email campaigns within our CRM solution (HubSpot), supported by our shared services team. Own any field marketing or event requirements, with support from Brand team, that are specifically targeted to the Ideal Customer Profiles (ICPs) and Personas prioritised for our Design Solutions. Plan, coordinate and execute webinars, with contributions from across the business. Identify and then own opportunities to deliver content-driven SEO benefits to support your marketing objectives. Create thought leadership strategies to increase brand awareness and recognition. Collaborate with the Product Marketing Manager within the Infrastructure marketing pod, to ensure all sales enablement and customer engagement content is produced and maintained in a timely manner. Support Product team with release and relevant customer communications. Collaborate with Sales Enablement and Sales leadership to ensure campaigns are successful, always with an eye to down-funnel metrics like opportunity conversion rates. Build and maintain knowledge of the market and competitor information to ensure that Causeway remains competitive at all times. Build a strong working relationship with your Infrastructure marketing pod, Corporate Marketing, Business Unit leader, and Sales and Product managers for your portfolio. Key Skills, Experience And Qualifications The essentials we need from you: Demonstrable and extensive B2B marketing experience working in a high-profile, fast-paced, results-oriented SaaS business at either a solution or product level. Ability to analyse market potential, assess competitive strengths/weakness, develop a segmentation and account strategy, and build an actionable, measurable plan. Hands-on experience developing web and email content, webinars, blog and sales enablement content. Experience of using a breadth of marketing channels to drive and accelerate pipeline growth, build brand awareness and improve customer experience/retention. The ability to analyse the buyer journey and determine different strategies to effectively target prospects and customers along their buying process. In-depth knowledge and experience in the use of CRM (HubSpot and Salesforce are our in-house solutions) to drive customer insight, manage data, identify segment opportunities, manage sales and marketing performance and adherence to process. Knowledge of marketing principles and a strong understanding of current trends, best practice, strategies, legislation and industry standards relating to all relevant aspects of the marketing role. UNITED | TRUSTED | AGILE | DRIVEN – already living and breathing our core values, to work and act in the Causeway way Strong communication and interpersonal skills Ability to thrive in a fast-paced, dynamic environment and adapt quickly to change Can-do, positive attitude to add to a great team culture and bring a growth-mindset to keep learning and bringing new ideas to the team Design, Infrastructure or Construction tech experience is desired, but a candidate with a solid tech marketing background with ability to learn quickly and stay curious What We Offer 25 days annual leave public holidays, increasing with length of service. 4% matched pension. Income protection and life assurance. Access to our award-winning benefits platform. We take mental health seriously and have a dedicated EAP available 24/7. £100 allowance towards a fitness club. Dell discounts. Private Medical Insurance. Paid study leave volunteering days. Salary Sacrifice Electric & Hybrid Car Scheme. Like all responsible companies Causeway is aware of the need to recognise the importance of protecting our environment and addressing the climate emergency. Causeway is a carbon neutral company and we offset our calculated carbon footprint. However, we recognise that offsetting is not a permanent solution, so we set environmental objectives to reduce our footprint year-on-year.