Purpose of the Job:
Working as part of our Head Office marketing team, you will provide graphic design services to our Group of companies. You will be working in digital as well as traditional media. You will create content which delivers a measurable return to the company and support in lead generation for new business. Our ideal candidate is a talented graphic designer with marketing experience who can work well in creating content around specific market segments and verticals in B2B for an industrial product.
Role Responsibilities:
· Deliver multi-channel and integrated marketing campaigns across email, social, website, blogs, literature, and any up-and-coming channels.
· Create compelling presentations and brochures for the Sales team.
· Create photorealistic 3D product renderings for marketing literature.
· Work closely with our business development, product and sales specialists to drive awareness and create marketing leads for our channels.
· Script, film and edit video content to create engaging and dynamic marketing materials.
· Support the Marketing Manager with global marketing initiatives and rollouts, including Brand, Process & Strategy.
· Keep literature up to date with any product developments or new product introduction.
Qualifications, Skills and Experience Required:
· Experienced using Adobe Creative Suite – InDesign, Photoshop, Illustrator, Premiere Pro and other design applications.
· You will need to demonstrate experience across email, CMS, social, web, campaign management.
· Experience is desirable in creating and editing video for content marketing.
· Experience using Keyshot or other rendering software is advantageous.
· Excellent copywriting skills.
· Ensure continuous improvement of data and use of business intelligence to drive focused marketing messages.
· Excellent organisational and time management skills, with the ability to deliver high quality work to meet deadlines.
· Self-motivated, enthusiastic & positive with the ability to work effectively autonomously or with a team.
Personal Characteristics
· Has a keen eye for design and strong attention to detail.
· Confident and dynamic personality.
· Strong creative flair.
· A positive ‘can-do’ attitude, enthusiastic, hardworking, driven and a team player.
· A doer, not just a thinker.
· Experience of working in a fast-paced environment.
· Exemplary spoken and written communication skills.
· Competent in handling multiple projects simultaneously and meeting strict deadlines.
· High level of responsibility and professionalism.
Supplementary Information
Confidentiality
To respect information obtained during professional practice and refrain from disclosing such information without the consent of the employee/customer, or person entitled to act on his/her behalf, except where disclosure is required by law or by the order of a court or is necessary in the public interest. Breaches of confidence will result in disciplinary action, which may involve dismissal. You should also be aware that regardless of any action taken by this company, a breach of confidence could result in a civil action for damages.
Data Protection
If required to do so, to obtain, process and/or use information held on computer in a fair and lawful way. To hold data only for the specific registered purposes and not to use or disclose it in any way incompatible with such purpose. To disclose data only to authorised persons or organization’s as instructed.
Equal Opportunities
It is the aim of the company to ensure that no job applicant or employee receives less favourable treatment irrespective of sex, marital status, race, colour, nationality, ethnic or national origin, religion, age, disability, social background, or sexual orientation and/or HIV status is not placed at a disadvantage by conditions or requirements which cannot be shown to be justifiable. To this end the company has an Equal Opportunities policy and it is for every employee to contribute to its success.
Health and Safety
To always comply with any regulations issued by the company especially those governing health and safety at work and to report/ensure that any defect which may affect safety at work is brought to the attention of the appropriate manager.
Employees must be aware of the responsibilities placed upon them under the Health and Safety at Work Act 1974, to ensure that the agreed safety procedures are carried out to maintain a safe environment for all employees and visitors. The job holder has a duty of care to themselves and to others with whom they come into contact in the course of their work as laid down in the above legislation and any subsequent amending legislation.
No Smoking Policy
All company offices are smoke free environments. All main entrances to the buildings are also smoke free areas. Staff should only smoke in the designated area and use containers supplied for extinguishing cigarettes. Staff who fail to comply with the policy will be subject to disciplinary action.
Review
This job description reflects the present/immediate requirements of the job. As the company develops and restructures and reviews in the future, so the job description will also be reviewed and be subject to amendment in consultation with the job holder.