Job Description
Marketing Manager (16 Months FTC Maternity Cover)
Are you an experienced Marketing Manager with a passion for driving brand awareness and delivering impactful campaigns?
If so, we have an exciting opportunity for a Marketing Manager to join our dynamic team at a leading low carbon solutions company on a 16- month FTC maternity cover. In this role, you’ll lead the planning, execution and reporting of regional marketing strategies that will elevate our brand presence and support sales growth in the North of the UK.
The Role
As Marketing Manager (North & Scotland), you’ll be responsible for developing and executing strategic marketing plans that drive engagement and support business growth. You will work closely with regional directors, internal teams and external stakeholders to ensure timely and relevant information is used in your campaigns. You will also oversee a range of regional marketing activities and support the development of two direct reports.
Key Responsibilities
* Regional marketing strategy: Plan, execute, and report on both online and offline marketing strategies to drive brand awareness and sales in the North of the UK. This includes digital campaigns, events, exhibitions, email marketing, social media, press releases, thought leadership, video, and more
* Campaign management: Lead the creation and implementation of multi-channel campaigns, ensuring alignment with the company’s brand and business objectives
* Client engagement: Attend client strategy meetings as required, providing marketing insights and overseeing large regional projects to ensure successful delivery of campaigns
* Team leadership: Oversee two direct reports (Project Communications Manager and Graduate Apprentice), supporting their professional growth and development
* Content creation & thought leadership: Working with the marketing team, develop high-quality content for various platforms, including blog posts, industry articles and thought leadership pieces that highlight our capabilities in low carbon solutions
* Event & exhibition coordination: Plan and manage regional events and exhibitions, ensuring alignment with marketing objectives and delivering an engaging experience for stakeholders
* Performance reporting: Report monthly to regional directors, providing detailed analysis of marketing activities, campaign performance, and strategic insights for future planning
* Brand consistency: Ensure consistent implementation of the company’s brand voice, messaging and visual identity across all marketing channels
* Stakeholder management: Work closely with clients, internal teams, stakeholders and external agencies when needed, to deliver cohesive and impactful marketing campaigns
* Innovation & growth: Continuously seek out new marketing opportunities and channels to keep the company at the forefront of the industry
The Person
We’re looking for a motivated and experienced Marketing Manager who is ready to take on the challenge of leading regional marketing efforts during a key period of growth. You’ll thrive in a fast-paced environment, balancing multiple projects while mentoring and supporting your team.
Key qualities include:
* Strategic thinker: Proven experience in planning and executing multi-channel marketing campaigns that drive results
* Leadership skills: Strong ability to mentor, guide, and develop your team members, with experience managing direct reports
* Relationship builder: Excellent interpersonal skills, able to build strong relationships with internal teams, clients, and external partners
* Project management: Highly organised with the ability to manage multiple large-scale projects and meet deadlines
* Creative & analytical: A balance of creativity and data-driven decision-making to create engaging campaigns and measure their success
* Marketing expertise: Experience across a variety of marketing channels, including digital, content, PR, events, social media, email marketing, and video production
Education & Experience
* A degree in Marketing, Communications, or a related field is preferred
* Proven experience in a Marketing Manager role
* Strong digital marketing skills, with experience in tools such as Google Analytics and CRM systems, and content management platforms
* Knowledge of Adobe Creative Suite or similar design software is desirable
* Proven experience in writing press releases and social media posts
Who are Vital Energi?
We are an energy solutions provider who design, build, operate and maintain centralised and efficient low carbon energy projects. We currently support hospitals, universities, new build residential developments, towns and cities as well as industrial and commercial clients to decarbonise their buildings. We have, and continue to, work on ground-breaking projects throughout the UK which are leading the way to achieving the UK’s Net Zero targets.
Applications will be processed within 28 days of receipt. If you have not heard from us within this time period it will mean that your application has unfortunately been unsuccessful. Thanks you for your interest in Vital Energi.
The company is opposed to all forms of discrimination and will select for employment, training and promotion on the basis of suitability for the job and/ or merit. It is company policy that no job applicant or employee receives less favourable treatment than another on the grounds of sex, race, colour, age, ethnic or national origins, political affiliations, religious beliefs, marital status, physical disability or is disadvantaged by unjustifiable conditions or requirements.
Only applicants who are legally entitled to work in the UK and are currently resident in the UK are invited to apply.
Notice to Agency and Search Firm Representatives:
Vital Energi Utilities Ltd is not accepting unsolicited CVs from agencies and/or search firms for this job posting. CVs submitted to any Vital Energi Utilities Ltd employee by a third party agency and/or search firm without a valid written & signed search agreement, will become the sole property of Vital Energi Utilities Ltd. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.