A fantastic opportunity for a digitally focused, data-led individual, to come and lead a team at an international, animal welfare charity. Reporting to the Head of Supporter Engagement, the Supporter Journeys Manager is responsible for both managing the Microsoft Dynamics 365 marketing platform (both processes and data) and working across all Fundraising and Communications teams to create and support delivery of a cohesive automated Supporter Journeys Strategy.
This is a new role to the team, to support their ambitious goals around growth, income and engagement. The Supporter Journeys Manager will fully utilise the potential of the new platform as well as overseeing the testing program on all their website and online conversion forms, whilst managing a team of 2.
As a key part of the role is creating, communicating and maintaining new processes, as well as governance of all source code structures and data marketing lists and journey entry rules, you’ll need to be very confident working with large data sets. Experience of designing and building automated email journeys in a similar platform and online donation page testing is essential.
Your experience:
- Experienced and highly organised cross-team campaign or project manager – familiar with managing large cross-team projects and willing to work in a collaborative way
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