The candidate will report to the eCommerce Account Director. Working within the Unilever eCommerce team, they will be integral to achieving client goals on Amazon.co.uk and other retail media platforms by developing and optimizing activity as part of integrated, multi-channel campaigns. The ideal candidate should be able to demonstrate an enthusiasm for digital media and be keen to develop a career within eCommerce. Ideally, we are looking for a candidate with 1+ years of experience in eCommerce, with programmatic experience as a secondary skill. The candidate will work collaboratively with a team of eCommerce AMs and SAEs and support the eCommerce Strategist and eCommerce Account Director to implement the strategic vision of the account and team.
Key skills & knowledge:
1. Analytically minded, with the ability to identify trends and patterns within data sets
2. Proactive in improving their knowledge and capability
3. Highly organised, with strong attention to detail and time management skills
4. Able to communicate effectively, and work as part of a team
5. Experience using basic features of PowerPoint, Outlook, and Excel (e.g., creating and formatting PowerPoint presentations, sorting and filtering data, creating graphs and tables, using pivot tables)
6. Complete daily performance checks to ensure campaigns are running effectively, and within budget
7. Identify and proactively act upon budget optimizations requirements
8. Learn how digital campaigns are tracked and measured
9. Understand what your client’s key performance indicators (KPIs) are and how to monitor these
10. Understand the role audiences play in targeting and campaign optimization
11. Become confident in how to set up Programmatic and search campaigns, including structure, buy methods, formats
12. Understand how Programmatic and Search performance metrics interrelate and can influence each other, within the context of eCommerce
13. Contribute to materials required for regular internal or client meetings
14. Deliver client reporting and analyse campaign results under the guidance of the Account Manager, with a view to developing actionable insights
15. Establish an understanding of how digital and eCommerce fit into the overall marketing mix
16. Ensure exceptional finance management by accurately completing the Mindshare finance process for your clients, including booking and reconciling activity within deadline and addressing finance queries
17. Complete the necessary specialist qualification, e.g., Amazon training modules
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