Marketing Manager
The role of a Marketing Manager at Matched is to develop and execute marketing strategies, content creation, digital marketing campaigns, brand management, market research, and collaboration with sales and product teams.
* Key Responsibilities:
* Developing and Implementing Marketing Strategies: Develop and implement marketing strategies, including online and offline campaigns, content marketing, and social media strategies that drive traffic, engagement, and leads.
* Content Creation: Create engaging content for various platforms to promote the company's brand and products.
* Digital Marketing Campaigns: Manage and optimize digital marketing campaigns across multiple channels to maximize ROI.
* Brand Management: Maintain and enhance the company's brand presence, ensuring consistency across all marketing channels and materials.
* Market Research: Conduct market research to identify trends, competitors, and opportunities.
* Campaign Performance Analysis: Analyze campaign performance data to refine and optimize strategies.
* Collaboration: Work closely with sales, product, and technical teams to develop product positioning, messaging, and promotional activities.
* Event Planning: Plan, organize, and manage webinars, trade shows, and other events to promote products and services.
* Qualifications:
* Experience: 2-4 years of experience in a marketing role, preferably in B2B marketing.
* Skills: Proven experience in email marketing, digital marketing, content creation, SEO, PPC, and social media management. Strong analytical skills with experience in data-driven marketing.
* Education: No specific education requirements mentioned, but a degree in marketing or a related field would be beneficial.
* Personality Traits: Excellent written and verbal communication skills, creative thinker with a proactive approach to problem-solving, ability to manage multiple projects simultaneously and meet deadlines.
* What We Offer:
* Compensation: A basic salary of £35,000 - £45,000 per annum, plus performance-based bonuses.
* Benefits: Private healthcare, 26 days holiday + bank holidays, opportunity to work in a dynamic and fast-growing technology company, professional development and career growth opportunities, and a collaborative and innovative work environment.