Hello,
We are Recognise Bank.
Our vision is to become the UK’s leading business bank, providing tailored lending and savings solutions designed to meet the unique needs of modern SMEs.
Founded in 2017 by experienced business owners, Recognise Bank was born out of a shared frustration with the traditional banking industry’s lack of understanding, flexibility, and certainty for small and medium-sized businesses. We believed there was a better way to serve the SME community—and we set out to create it. In 2021, we received our banking licence and quickly built a strong community of loyal business customers, supported by our dedicated, diverse, and expert team. At Recognise Bank, our customers are at the heart of everything we do. We offer a range of flexible lending solutions and secure, FSCS-protected savings accounts with competitive interest rates, empowering businesses to thrive with confidence.
About the role
As Head of Marketing and PR at Recognise Bank, you will develop and execute both internal and external marketing and communications strategy for Recognise Bank, for the purposes of enhancing brand awareness, increasing conversions and supporting the business strategy. Define and embed the brand to a range of stakeholders, tailor messaging and develop marketing and communications campaigns and activity.
Key Responsibilities
* Strategy & Campaigns: Develop & run marketing strategy & campaigns.
* Define success metrics & apply insights.
* Digital & Branding: Manage website, social media & brand consistency.
* Maintain clear, unified messaging.
* Engagement & Relationships: Build industry connections & engage stakeholders.
* Identify target markets & personas.
* Compliance & Analysis: Ensure compliance & analyze performance.
* Conduct GDPR-compliant research.
* Operations & Crisis Management: Lead campaigns, PR & crisis communications.
* Manage events, budget & internal messaging.
* Follow company policies & compliance rules.
Required Qualifications
* Degree or equivalent experience.
* CIM Level 4 or similar qualification.
* 4+ years' senior marketing & communications experience in financial services.
* Proven success in marketing campaigns.
* Digital strategy expertise & trend knowledge.
* Strong social media & financial promotions knowledge.
* Media handling experience.
* Skilled in integrated communications & campaign execution.
* Experience in brand development & awareness.
Why join:
Generous Time Off: 25 days of annual leave plus bank holidays.
Work From Anywhere: 4 weeks of Work From Anywhere allowance per year.
Learning & Development: Support for professional growth through tailored training and development programs.
Hybrid Working: Flexible working model with 3 days in the office and 2 days remote per week.
Recognise Bank is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr