Marketing Coordinator
Do you have creative & entrepreneurial flair, a passion for guest experience alongside being incredibly organised & efficient? You must have experience of the whole marketing mix, love hospitality & working with others.
If you are passionate, hardworking, organised and ready for your next professional challenge in the growth plans of an exciting & expanding restaurant brand, this role could be for you.
The Role:
* Reporting into the Marketing Manager, you will develop & manage local marketing plans – from planning & delivery to post activity review, working closely with Area Managers & General Managers.
* Responsible for managing monthly reviews of marketing plans – understanding what is working & creating action plans.
* Identifying new opportunities through business networking, knowledge of the local areas, and working closely with the restaurant teams.
* Work with the wider marketing team to develop & deliver an annual marketing calendar with planned creative content, promotions, and news, across all platforms.
* Support the Social Media Manager with ideas to optimise social presence & creating local content with restaurant teams.
* Blog & local event blog creation including copy writing & build using Wordpress.
* Day to day management of the website (Wordpress) ensuring the site is regularly updated with local activity.
* Act as a brand ambassador, ensuring consistency across all marketing comms.
Essential Requirements:
* Strong time management and coordination skills.
* Monthly reporting of all activity.
* Hard working with an ability to multi-task.
* A passion for food & dining out.
* Driving license & own car.
Beneficial Requirements:
* Understanding & experience of CRM systems & segmentation.
* Website management (WordPress or equivalent CMS sites), PPC (AdWords & Pmax).
* Social Media – organic, paid & community management (Facebook, Twitter, Instagram, LinkedIn etc.).
* SEO – organic & paid.
Desired Attributes:
* You will be full of personality, spark, and charm.
* Can think creatively and can voice your ideas.
* Have a valid marketing qualification & at least 18 months working experience in a marketing role.
* Ideally have knowledge of marketing in restaurant and hospitality.
* Be able to respond well to pressure.
* Be proactive with ability to use your initiative.
* Confident, organised & methodical.
* You will be an excellent team player, able to communicate at all levels and commit to sharing your knowledge & skills across teams.
* Be focused on delivering an outstanding guest experience through great local marketing.
* Be flexible to work at the weekend & evenings if needed – this isn’t a Mon-Fri 9am -5pm job.
* You are able to commit to travelling to restaurants & hold a full UK driving licence.
How we will Thank You for being a Hickory’s Marketing Coordinator:
* 25% discount for you and 5 friends at all of our restaurants (including Barlounge & Upstairs at the Grill in Chester). This will increase to 50% discount for loyal service.
* Be a part of the No.1 business in the "Top 100 Best Companies to work for in the UK 2022".
* Birthday reward - A meal on us for you and your friends every year.
* Superb training & progression opportunities with The Hickory’s Academy.
* Qualification opportunities whilst working (Up to A Level and Degree level equivalent).
* FREE BBQ / Team food and authentic sodas while on shift.
* Christmas Day off work every year.
* Paid occasion days off (Wedding Day, Kid’s first day at school, Moving into your first house and more!).
* The Red Zone – Our pledge to work-life balance.
* Up to £500 refer a friend scheme.
* Chance to ‘give a bit back’ by joining our fundraising activities for Cash for Kids.
* Wellbeing Champions in each of our restaurants to support you.
* 24-hour access to our wellness programme.
* Stacks of enrichment opportunities including the possibility of once-in-a-lifetime trips to the Deep South!
So, if all of that sounds amazing to you and you want to come and be a Hickory's Smokehouse Marketing Coordinator, then click ‘apply’ now!
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