Our purpose is to positively impact people’s lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they do.
This role reports to the Digital Campaign Delivery Manager and is part of the Digital Delivery Team. This role will be responsible for the coordination of all activity relating to SharkNinja’s new product launches on the eCommerce web platform, across the UK and European markets. You will work closely with various areas of the Digital Team, including Merchandising, UX, Creative, and Paid and Organic Media, to support digital marketing campaigns across multiple media channels. The goal is to drive performance, enhance opportunities, and maximize return on investment for new product launches on our D2C Channel.
Key Responsibilities:
1. Coordinate activity across multiple teams covering a range of disciplines and media channels.
2. Ensure all online content is acquired from Marketing teams in a timely manner to allow effective preparation of on-site activity.
3. Organise, drive, and continuously improve NPD delivery of D2C Marketing Campaigns across organic and paid channels.
4. Lead and communicate Digital Campaign Planning meetings and performance learnings to stakeholders.
5. Set expectations and influence team members effectively to aid planned digital marketing campaigns into execution.
6. Track and monitor KPIs across a wide range of data sets to help influence learnings and future campaigns.
7. Bring in the campaign plan, on time, on budget, and with agreed return on investment.
8. Report to the wider business and Management Team on learnings for future campaigns.
9. Liaise with Trading/Merchandising teams to ensure that campaign focus drives the business’ digital strategy.
10. Build effective stakeholder relationships with internal, external teams, and agencies (if required).
11. Manage and support members of the digital team throughout the campaign from beginning stages through to implementation and close.
12. Help manage workload and priorities across the D2C Digital Team.
A bit about you:
1. Have a solution-focused approach.
2. You’re an excellent communicator, both verbal and written, and are able to tailor your style to suit a diverse audience.
3. A self-starter who is passionate about doing a good job.
4. You are inquisitive in nature – always asking “why” and challenging the status quo.
5. Obsessed about the details while simultaneously considering the bigger picture.
6. You are relentless, and rarely satisfied – always striving for better!
7. Able to keep a cool head under pressure when deadlines are approaching.
8. Collaborator that brings teams together.
Experience:
1. Educated to a degree level.
2. 2+ years in project management, coordinator, or equivalent type role.
3. Experience of developing and implementing digital campaigns with strong return on investment/ROAS.
4. Ability to work independently, prioritizing multiple tasks as required.
5. Ability to manage stakeholders and build strong relationships.
6. Strong understanding of digital channels (PPC, Organic and Paid Search, and CRM).
7. Strong attention to detail.
8. Knowledge of using project management tools for collaborative working.
9. Proficient in Microsoft Office and project management tools such as Jira, Monday.com, MSP, Trello, or equivalent.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration.
YOUR ROLE in leading our SUCCESS DRIVERS & representing our UNIQUE MINDSET
1. Lead us to be “RARELY SATISFIED”
2. Make things better each day; “PROGRESS OVER PERFECTION”
3. Use your knowledge of our consumer, understand that “DETAILS MAKE THE DIFFERENCE”
4. Deliver something great; “WINNING IS A TEAM SPORT”
5. Be clear and honest, “COMMUNICATING FOR IMPACT”
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