Salary: £50,000-£60,000.
Location: City of London.
Nearest tube: Moorgate.
WFH policy: Initially full-time in the office to learn the products and market, then 2 days from home. (The Head of Marketing does 2 days from home.)
About the company
Transforming their industry, our client is a fast-growing and award-winning B2B fintech with a respectful and ambitious culture.
The role
You’ll be a great executor and work closely with the marketing lead to support a variety of campaigns to help the business acquire, convert, retain, and upsell customers.
* Demand Generation: plan and execute campaigns to acquire, nurture, and convert prospects (organic social, paid social, email, webinars, events)
* Content Marketing: understand the ICP and oversee the creation of content used in campaigns to create demand. You’ll work with a freelance writer and graphic designer to support you.
* CRM: manage and set best practice for use of the CRM
What you will need to succeed in this role
* B2B marketing experience with a passion for execution (if you have some understanding of the fintech or technology space, that would be an advantage but isn’t essential).
* Experience of running paid LinkedIn ads
* Understanding of how to create demand through content marketing