An exciting opportunity has arisen for a Product Marketing Director to join a fast-growing, technology-driven company specializing in cutting-edge SaaS solutions for the financial sector. This is a pivotal role for a strategic marketing leader who can drive product positioning, go-to-market execution, and customer engagement in a competitive landscape.
Key Responsibilities
* Develop and execute a comprehensive product marketing strategy to enhance market positioning and brand awareness.
* Define value propositions, messaging, and competitive differentiation to support sales and client engagement.
* Collaborate with product, sales, and customer success teams to ensure alignment between market needs and product development.
* Lead the creation of high-impact marketing content, including sales enablement materials, whitepapers, case studies, and digital campaigns.
* Drive go-to-market planning and execution for new product launches, ensuring successful adoption and revenue growth.
* Utilize market research, data analytics, and customer insights to refine strategies and improve positioning.
Key Requirements
* Proven experience in SaaS product marketing, ideally within fintech, trading, or financial technology sectors.
* Strong ability to translate complex technical products into compelling marketing narratives.
* Expertise in market research, competitive analysis, and data-driven decision-making.
* Exceptional communication and stakeholder management skills, with experience working cross-functionally.
* Ability to drive marketing initiatives that support business growth and enhance customer experience.
What’s on Offer
* A competitive base salary of £100K, with strong potential for career progression.
* Opportunity to shape and lead product marketing in a high-growth, market-leading SaaS company.
* A dynamic, fast-paced environment where innovation and strategic thinking are highly valued.
This is an excellent opportunity for an experienced product marketing leader looking to make an impact in a company that is redefining technology solutions for the financial industry.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Advertising, and Management
Industries
Financial Services, Technology, Information and Media, and Capital Markets
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