Job Title
Digital Campaign Planner
Location
Asda House
Employment Type
Full time
Contract Type
Fixed Term (Fixed Term)
Hours Per Week
37.5
Salary
Competitive salary plus benefits.
Category
Digital Marketing / Digital Campaigns
Closing Date
29 December 2024
“Everything about Asda”
We are a values-led organisation. As such we encourage everyone to be open and honest. We work creatively and collaboratively, valuing everyone’s input.
Our collaborative culture, the size of our business and our belief in the empowerment of the individual means opportunities at Asda are abundant.
We conduct £300m worth of transactions every week. Our website handles over 2 million transactions a month. We have more than 145,000 dedicated Asda colleagues ensuring that our customers are at the heart of everything we do.
“Everything you’ll love ”
* Hybrid and flexible working – everyone is looking for that work/life balance and Asda have it on point.
* Discretionary bonus – Rewarding you for your hard work and efforts
* Company matched pension – Looking forward to the future
* 25 days annual leave per year plus 8 bank holidays – Making sure you take time for yourself and switch off
* 13 paydays a year – who doesn’t love an extra payday?
* Digital GP and Wellbeing sessions – Asda genuinely cares so we create a culture where our people can perform at their best, the physical health and mental wellbeing of all our people is very important to us
* Discount off your shopping at Asda and George - with extra discounts running throughout the year – really makes a difference, saving the colleagues an average of £700 a year
* Career development and apprenticeship and graduate schemes - we want our colleagues to excel and grow with our business.
* Free city centre parking – you can also use it outside working hours
Plus much more!
“Find your role”
We have an exciting opportunity for an experienced Digital Campaign Coordinator to join the Online Grocery team on a fixed term contract! As a Coordinator, you will be part of the fastest growing business within Asda and one of the industry leaders in online grocery.
Reporting into the Digital Campaigns Manager, this role is responsible for delivering monetised media on the Grocery website, as well as the delivery of personalised sampling and sampling through HSCs. You will be the ‘gatekeeper’ of the Asda grocery website, ensuring funded media is fit for purpose & relevant for the customer, as well as managing projects to improve processes and the analysis of campaign activity. You will have great opportunities to build relationships with stakeholders all over the business as well as externally.
This is a fixed term contract.
Key responsibilities:
* Be the gatekeeper of all digital media ensuring all changes are captured & briefed out in a timely manner
* Work collaboratively with the wider team to ensure implementation of at least 99% of funded activity delivered on site – on time, accurately & on brand
* Quality check all briefs and assets to ensure activity is compelling & relevant for customers
* Develop a thorough understanding of the ASDA toolkit, guidelines & ensuring media is ‘right first time' to land
* Be the first point of contact for stakeholders with day-to-day queries, WOW sessions and campaign performance queries
* Manage regular site checks to ensure all activity has the right customer journey
* Coordinate and prioritise workload to meet urgent queries
* Ensure autopsy and analysis of activity and carry forward learnings
* Provide weekly updates to Digital Campaigns Manager on implementation score and sales
* Seek out opportunities to further understand media placements performance at a broader level
* Facilitate and uncover new opportunities to declutter the site or increase the value of existing media options
* Support the Digital Campaigns Manager in reviewing and refining ways of working, updating processes where required to drive efficiency
* Ensure all essential documents and tools for the job are kept up to date & accurate
* Support the Digital Campaigns Manager with other reasonable requests
* Role model Being Asda beliefs & demonstrates cultural awareness
* Managing direct reports
“Let's find out about you”
* You will have good attention to detail
* Be calm, organised and a self-motivated individual
* Be a team player
* Experience in organisation & critical path management
* Ability to re-prioritise when required
* A proven track record of operational and executional excellence
* Strong communication skills – good ability to engage stakeholders & knowing when to escalate
* Commercial acumen
* Project/Process/Change Management
* A track record of working with and managing agencies
* Good working knowledge of Excel
* Be willing & adaptable to new computer systems
* Interest in e-Commerce /Online Marketing
“Find your everything at Asda” - bringing brighter living within everyone’s reach.
We are passionate about creating a diverse and inclusive workforce, representative of the communities we serve, and are creating ways to inspire diverse talent to join Asda.
Work Where it Works
Our hybrid way of working gives you the choice to work where it works. This enables you to choose where you’ll be the most effective. It offers a mix of working from home and in an office environment that works best for you and your team.
You will also get an excellent benefits package including:
* Discretionary company bonus
* Company pension up to 7% matched
* 10% colleague discount, free parking and many additional rewards.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves.
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