Group Account Director (Life Sciences), Remote working anywhere in the UK - Up to £85K dependent on experience
This forward thinking Life Science agency are helping to transform the world through the power of science. They will achieve this by continuing to work with some of the world’s most exciting companies, helping them to tell stories that educate, inform, entertain and inspire life science professionals across the globe in the pursuit of enabling scientific progress and creating a better world for everyone.
This Group Account Director will help companies, scientists and healthcare experts find and understand the technologies they need to drive discovery, cure disease, improve crop yields and make the world a better place.
This Group Account Director will:
1. Work as a Group Account Director across a portfolio of clients, supported by a team of Senior Account Managers and Account Directors.
2. Interpret the business challenges and marketing objectives of clients to design marketing strategies which deliver on commercial goals
3. Conduct customer and competitor research, develop brand and product value propositions, buyer personas and messaging to create the strategic foundation on which tactical communications plans are built
4. Create integrated communication plans that are targeted to the needs of the customer, applying in-depth knowledge of B2B marketing tactics.