About Us
We are an award-winning hotel group seeking a dynamic Marketing & E-Commerce Executive to join our exceptional Crowne Plaza Marlow, with a magnificent lakeside location. The hotel has 168 spacious bedrooms, a Conference Centre with 8 meeting rooms for up to 400 in the largest Winterlake suite, extensive Quad Wellness & Spa facilities and the Glaze One AA Rosette restaurant and Aqua Bar & Lounge all with stunning lake views.
Key Responsibilities
1. Drive Revenue and Engagement
o Develop and implement strategies to grow revenue across leisure room nights, events, spa and wellness, gym memberships, restaurant services, and afternoon teas.
o Identify and leverage e-commerce and web-based opportunities via third-party sites, booking channels, and intermediaries.
2. Create Powerful Marketing & Promotional Campaigns
o Design eye-catching materials (printed and digital) to promote key segments, particularly food & beverage.
o Manage digital ticketing software platform, website and other Content Management Systems to, ensure accurate information is displayed with timely updates.
3. Multi-Channel Social Media & Email Marketing
o Plan, launch, and optimize campaigns across Instagram, Facebook, Google, TikTok, and more.
o Produce and distribute engaging email campaigns to targeted audiences.
o Interact with customers and influencers, responding to inquiries and directing them to relevant departments.
4. Brand Visibility & Reputation
o Generate SEO-friendly content to strengthen our online presence and inbound marketing efforts.
o Research and capitalize on local events, creating tailored marketing materials that boost awareness.
5. Support Membership Sales & Spa Packages
o Promote Fitness & Spa memberships and exclusive spa packages
Required Technical Skills & Experience
* Canva: Proficiency in creating high-quality social media graphics and print ads.
* Adobe InDesign: Ability to maintain and design brochures or other digital/print collateral.
* Hootsuite: Experience scheduling and managing social media content across multiple platforms.
* SEO Copywriting: Skilled at developing keyword-rich content that drives traffic and engagement.
* Generative AI Video tools: Proficiency in creating high-quality prompts to create video collateral for digital marketing campaigns.
What Were Looking For
* Hotel Sales/Marketing Background: Ideally in a branded hotel environment.
* Excellent Communication Skills: Strong writing, editing, and verbal abilities.
* IT & Web Savvy: Comfortable with online marketing tools, analytics, and general tech platforms.
* Collaborative, Can-Do Attitude: Outgoing personality, detail-oriented, and enthusiastic about teamwork.
What We Offer
* Competitive Salaryplus great benefits.
* Comprehensive Training: Grow your skills in a supportive, positive environment.
* Worldwide Hotel Benefits: Access exclusive IHG employee rates globally, plus 50% off food & beverage during personal stays.
Candidates with a stable employment background and positive references are strongly encouraged to apply.
There is an option of single live in accommodation in our shared staff flat in Marlow within walking distance of the hotel.
If youre ready to help us showcase our exceptional guest experience and move our marketing efforts to new heights, wed love to hear from you!
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