Summary
At Marketing Labs, they are passionate about all things digital marketing. Their expert team specialises in creating data-driven marketing strategies that drive traffic, improve conversion rates, and enhance customer experiences.
Wage
£17,000 a year
Salary: £16,000 - £17,500 per year (Depending on experience.) Pension Contribution: Up to 5% matching.
Training course
Multi-channel marketer (level 3)
Hours
Monday – Friday, 9 AM – 5 PM
37 hours 30 minutes a week
Start date
Monday 28 April 2025
Duration
1 year 5 months
Positions available
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you’ll do at work
* Learn to implement and interpret Google Analytics and Search Console data to track website performance
* Develop skills in SEO, including keyword research, link-building, and website optimisation
* Assist with website design and development, contributing to full website builds and optimising WordPress sites
* Get involved in web development tasks, backing up websites, using CSS code and completing website maintenance
* Support PPC (Pay-Per-Click) advertising, including setting up, managing, and optimising campaigns (Google Ads, Paid Social)
* Create and schedule engaging content for social media platforms, monitoring performance and increasing engagement
* Assist in Digital PR and outreach, building relationships and improving brand visibility
* Work on web content updates, ensuring a seamless user experience and troubleshooting issues
Where you’ll work
Unit 6
Amelia Court
Retford
DN22 7HJ
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
College or training organisation
BALTIC TRAINING SERVICES LIMITED
Your training course
Multi-channel marketer (level 3)
Equal to A level
Course contents
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
Your training plan
We were the first apprenticeship training provider to undergo a full digital transformation and move all our training online. Duration: Up to 17 months (including End Point Assessment).
More training information
As a Level 3 Multi-Channel Marketer apprentice, you will work under the guidance of your marketing team to support the planning, creation and evaluation of marketing campaigns across various digital channels and social media platforms.
Your role will primarily consist of creating online and offline marketing strategies, targeted campaigns, and written and visual content designed to support customers down the marketing funnel, increase brand authority, and drive revenue.
Requirements
Essential qualifications
GCSE in:
* English (grade 4/C)
* Maths (grade 5/C)
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* Attention to detail
* Problem solving skills
* Analytical skills
* Logical
* Initiative
Other requirements
Holidays: 20 days (increases yearly) + bank holidays