This is an exciting opportunity for a marketing executive to join a company within the motor industry! Their main aim is to deliver high-quality products tailored to meet the needs of businesses across various industries.
You will support sales activity in generating leads and maximising opportunities to communicate with new and existing customers. They are looking for an experienced marketing professional with a strong product marketing background. As well as, innovative people who come with ideas, playing an active part in the future development of the business.
Some of the key responsibilities:
1. Plan, execute, and optimise marketing campaigns across various channels, including digital, print, and events.
2. Utilise CRM to enhance customer engagement and retention.
3. Create and maintain documents, ensuring consistency in brand messaging and visuals.
4. Support product marketing by developing product documents and specification sheets.
5. Plan and coordinate company participation in events and exhibitions.
6. Ensure all event activities align with marketing objectives and brand guidelines.
7. Content management and optimisation of the company's websites.
8. Monitor and analyse statistics to measure campaign effectiveness and optimise performance.
9. Develop and manage email marketing campaigns to increase customer engagement and conversions.
10. Lead digital marketing efforts, including online display advertising.
11. Implement SEO strategies to improve organic search rankings.
12. Manage PPC campaigns to drive targeted traffic and maximize ROI.
13. Ensure all necessary marketing collateral is accurate, up to date and meets brand guidelines.
Some of the requirements:
1. Qualification in Marketing, Business, or a related field.
2. Minimum of 3 years in a similar marketing role.
3. Marketing principles and practices.
4. Website content management and optimisation.
5. CRM software such as SalesForce, HubSpot or Monday.com.
6. PPC.
7. SEO.
8. Web analytics.
9. Email marketing tools.
10. Proficiency in Microsoft Office Suites.
11. Strong organisational and project management ability.
12. Excellent communication and interpersonal skills.
13. Creative thinking and problem-solving abilities.
For more information on this role, apply now!
#J-18808-Ljbffr