Summary
You will have the opportunity to gain valuable skills, knowledge and experience as you complete a Multi-Channel Marketer - Level 3 Apprenticeship. Duties will include Crafting daily, engaging content for all our social media channels, with a special focus on TikTok.
Wage
£17,000 a year
£17,000 - £18,000 per annum
Training course
Multi-channel marketer (level 3)
Hours
All details will be confirmed at interview
40 hours a week
Possible start date
Monday 31 March
Duration
1 year 4 months
Positions available
1
Work
As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.
What you’ll do at work
* Going live daily on TikTok, engaging with our audience, and showcasing our delicious product range
* Producing, editing, and posting captivating videos and Reels to maximise engagement
* Collaborating with our product team to identify emerging viral trends and create timely, relevant content
* Working closely with our marketing agency to ensure cohesive brand strategy development
Where you’ll work
Unit 4C
Trefoil Way
Preston
PR2 5PH
Training
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
College or training organisation
QA LIMITED
Your training course
Multi-channel marketer (level 3)
Equal to A level
Course contents
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
Your training plan
Why choose our Digital Marketing Apprenticeship?
QA’s Digital Marketing Level 3 apprenticeship provides a solid foundation of practical skills integral to becoming competent in fast-paced digital marketing roles. It is widely accepted that we are facing a severe crisis when it comes to the gap between digital skills needed by employers and available talent. QA designed our workplace learning programmes to help organisations and individuals build in-demand digital marketing capabilities, both by finding and developing new talent and through the upskilling of existing teams.
QA’s Digital Marketing Level 3 apprenticeship programme enables the apprentice to:
Learn the necessary skills to enhance an organisation's digital marketing efforts, and prepare a business for the digital marketplace.
Develop knowledge, skills and behaviours aligned to the Digital Marketer apprenticeship standard, being able to apply them in context.
Gain the following qualifications upon successful completion of the programme:
* Level 3 Digital Marketer Apprenticeship Standard
* Principles of Coding (BCS KM1)
* Marketing Principles (BCS KM2)
* Google Analytics Individual Qualification (IQ)
Tools and technologies learned: Apprentices will learn to use Google Analytics, SurveyMonkey, WordPress, Hootsuite, Mailchimp, Canva, Powtoon, Moz, W3Schools, JDoodle and all the major social media networks.
Requirements
Essential qualifications
GCSE in:
* any 3 subjects (grade 4+ (A*-C))
* Maths & English (grade 4+ (A-C))
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* Attention to detail
* Organisation skills
* Team working
* Non judgemental