Get AI-powered advice on this job and more exclusive features.
Audience Growth Manager (PR, Social and Content)
Location: West Yorkshire
Our client is a much-loved consumer brand that is investing heavily in marketing and aims to gain more media attention! If you've managed multi-channel communication strategies across Social Media, PR, and Content and enjoy creating a real buzz in engaged communities, then read on!
They are looking for an Audience Growth Manager to drive brand affinity and significantly increase sessions by finding and building highly engaged communities that earn media attention through breakthrough ideas.
More about the role...
* Research, identify, and target new customers, setting a clear content and campaign strategy to engage new audiences via multiple platforms and channels (including but not limited to collaborations, partnerships, social).
* Manage and grow data-driven audience growth plans in line with brand guidelines and the brand mission.
* Research, locate, create, and build engaged communities.
* Work collaboratively with content, editorial, and social media to bring to life engaging campaigns across websites and social platforms.
* Work with the social media manager to develop social strategy and optimize digital footprint and engagement.
* Collaborate with internal teams and third-party agencies to create a calendar of engaging, buzzworthy, and tactical content.
* Develop and lead a team of passionate individuals who create highly shareable and attention-grabbing content.
* Develop and own testing and reporting frameworks to drive brand growth.
What I'm looking for in your CV:
* Proven experience developing audiences in a fast-paced media, agency, or consumer brand.
* Experience across Social Media, PR, Communications, and Content - you'll be managing this team, so experience across all is needed.
* A good understanding of Paid Social is beneficial; experience managing this is a great sign.
* Proven experience creating viral content and campaign ideas.
* A team player who wants to create a fun and dynamic culture of high performance.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Advertising, Marketing, and Public Relations
Industries
Retail, Marketing Services, and Advertising Services
#J-18808-Ljbffr