Thu, 30 Jan 2025 published - Thu, 30 Jan 2025
Job Summary
Dundee Rep and Scottish Dance Theatre are looking for a strong visual storyteller, with creative flair and a passion for digital marketing.
Job Description
The Digital Officer is a critical role within our Marketing and Communications team and will be responsible for managing Dundee Rep and Scottish Dance Theatre's social media and web channels, engaging with new and existing audiences, driving ticket sales and increasing audience engagement and reach.
The Digital Officer is part of the Marketing and Communications Team, reporting into the Marketing and Communications Manager.
Qualifications
* Portfolio of digital arts marketing that has had significant impact/exposure.
* An interest in digital and social media trends and updates.
* A strong creative copywriter.
* Passion for the arts.
* Digital marketing campaign management across all platforms.
* Experience using website content management systems.
* Demonstrable creative approach to developing, implementing and evaluating digital media activities.
* Ability to use Adobe Photoshop, InDesign and Adobe software.
* Demonstrable experience of using social media in a professional and/or promotional capacity.
* Understanding of digital marketing, SEO best practices, social media, and web analytics.
* Experience in website editing and content management.
* Experience of working with large consumer databases.
* Proven experience in project management and delivery.
* Good inter-personal and communication skills.
* Experience in planning and delivering projects on time and on budget.
* The ability to manage competing demands.
Job Responsibilities
* Developing creative, dynamic, and informative digital content that engages with our target audiences.
* Continuously developing our online presence, engagement, and reach.
* Leading the creation, development, and implementation of a digital marketing strategy.
* Planning and delivering all digital content including managing the day-to-day running of social media channels including but not limited to Instagram, LinkedIn, Facebook, Vimeo, TikTok, and YouTube.
* Continually monitoring the digital environment for new concepts and ideas.
* Actively engaging in the creative activities of the Organisation to effectively design and implement innovative and effective digital resources.
* Overseeing and growing our digital channels' local, national, and international reach, increasing engagement, and driving traffic to our website.
* Supporting the Marketing and Communications team in all campaign-led digital activity.
* Supporting the Marketing and Communications team with all internal and external communications.
To apply for this post you must submit a CV with a cover letter and an Equalities Monitoring Form to jobs@dundeerep.co.uk. Data from your Equalities Monitoring Form will not be shared with the recruitment panel.
About Dundee Rep & Scottish Dance Theatre Limited
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