Marketing Manager
Leading Branded Food Business
Office Based, Hampshire
Circa £50K
Are you a highly motivated and proactive Brand Marketing Manager with a proven track record of success operating in an FMCG / Food environment?
Do you have a strong understanding of UK multiple grocery channels (and associated trading issues)?
Are you looking for the next step in your career?
This could be the role that you have been looking for…
We are looking for a talented and ambitious Brand Marketing Manager to join this fast-growing branded food business and support their high growth agenda.
Reporting to the Marketing Director you will take a lead role in the development and delivery of the brand strategy.
Role / Responsibilities:
Develop and execute the annual plans for the product range.
Develop consumer communication plans.
Shopper Marketing management.
Organic social media management.
Management of the external agencies.
Monitor and control the budget.
Assist with trade marketing support including trade presentations, trade marketing materials.
Monthly tracking of brand, category and competitor performance.
Category, Consumer & Customer Insight Analysis.
Lead on visuals, design and artwork of NPD and EPD projects.
Maintaining the brand asset library.
Comprehensive Job Specification available on request.
The role is office based full time, 37.5 hours normal working week. Some travel to (mainly UK based) manufacturers, co-packers, retailers and agencies required.
The Individual:
Educated to degree level in a relevant subject or qualified by equivalent experience.
Results oriented, seeker of innovative solutions, driver of continuous improvement.
Strong bias for action, a high degree of personal accountability and an entrepreneurial spirit.
Track record of multitasking and problem solving.
Influencing skills.
Creative and proactive about looking for & proposing new ideas.
Able to work independently with minimal direct supervision / leadership.
Knowledge of data and exposure to a wide range of market research techniques used in building brands & innovation
Understanding of leveraging data to identify performance drivers and recommend actions
Strong communicator, and experience of working cross functionally.
Full Driving license and happy to travel to manufacturers, copackers, agencies and trade shows.
The successful candidate will be rewarded with an excellent package that includes a basic salary in the region of £45-50K (dependant on skills and experience) plus Laptop and Phone.
This is a wonderful time to take a key role in a growing business that is competing strongly in exciting categories. The business already has great listings with an enviable portfolio of customers but still has the potential for exceptional growth.
This role may be suitable for you if you have a proven track record as a: Brand Manager, Marketing Specialist/ Communications Manager.
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