CRM Manager
Location: Hybrid (Kent)
Salary: Up to £75,000
We are seeking a talented and experienced CRM Manager to join a fast-growing, customer-focused company. In this role, you will lead and optimise CRM strategies, focusing on driving customer engagement and delivering measurable results. If you are a data-driven professional with strong organisational and analytical skills, we want to hear from you!
Key Responsibilities:
* List & Segment Management: Manage and optimise customer lists, flows, and segments within Klaviyo to maintain engagement and relevance.
* Performance Metrics: Monitor and analyse CRM performance, providing actionable insights to enhance performance, deliverability, and key KPIs.
* Campaign Management: Plan, execute, and manage daily CRM campaigns, conducting A/B testing to fine-tune strategies for maximum impact.
* Workflow & Hygiene Management: Ensure smooth customer journeys through effective management of workflows and maintaining data accuracy and list hygiene.
* Collaboration with Customer Service: Work closely with the customer service team to ensure a steady flow of engaged leads that align with sales goals.
* Innovation & Updates: Keep up with the latest CRM technologies and tools to improve processes and collaborate with design teams to create impactful campaign assets.
Qualifications:
* Proven experience as a CRM Manager or in a similar role.
* Strong proficiency in CRM systems, particularly Klaviyo.
* Excellent organisational, multitasking, and problem-solving abilities.
* Experience in data analysis and performance tracking.
* Expertise in A/B testing and campaign optimisation.
* Strong communication and collaboration skills.
* Familiarity with Figma for design collaboration is a plus.
* Strategic thinker with attention to detail.
Why Join Us?
* Hybrid working model, based in Kent.
* Competitive salary of up to £75,000.
* Be part of a forward-thinking company committed to growth and innovation.
If you're ready to take your CRM career to the next level, apply today!