We are currently seeking a dynamic Shopper Marketing Analyst to join our client's team on a temporary basis, 1 year contract. If you have a passion for shopper marketing and want to work in a fast-paced environment, this could be the perfect opportunity for you.
We are seeking candidates who have:
Plentiful experience with big UK grocers, value retailers and high street stores.
FMCG/CPG experience Duties:
Leading the creation, execution, and measurement of a Shopper Marketing Execution Plan for the Retail District.
Deeply understanding the assigned shopper group, their needs, wants, and shopping habits to effectively cater to them.
Collaborating with Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers to seize growth opportunities.
Developing a solid understanding of our brands, products, and brand campaigns to effectively promote them.
Building strong relationships with key marketing personnel at customer accounts and understanding their go-to-market strategies, target audiences, and operations to align marketing efforts.
Additionally, evaluating the financial viability of marketing tactics, managing the budget, and analysing marketing performance to optimize future strategies. Skills and Expertise:
Degree in Marketing or higher from an accredited institution
Experience in Shopper or Consumer Marketing or Account Management within FMCG - B2C Market
Strong analytical aptitude
Experience in project & s...