Head of Marketing, FlexiPay We are looking for a Head of Marketing in our FlexiPay team. The FlexiPay team develop and grow new short-term lending products for small businesses in the UK. The team has a clear mandate to act as a start-up organisation within the broader Funding Circle organisation in order to rapidly launch and scale new product ideas. Who are we? We're Funding Circle. We back small businesses to succeed. At Funding Circle, we believe the world needs small businesses. That's why we've made it our mission to help them get the finance they need to grow. With more than a decade of expertise under our belt, we've built a game-changer of a platform with cutting-edge data and technology that's reshaping the landscape of SME lending. Say goodbye to lengthy applications and hello to lightning-fast decisions In just minutes, SMEs across the UK can get a decision, giving them access to competitive funding in a flash. We know that good business is about good people. So we pride ourselves on providing meaningful, human support as well as fast, hassle free processes to deliver an unbeatable customer experience. The role As the Head of FlexiPay Marketing you will support the business through a rapid scale-up and beyond. Responsible for the GoTo-Market strategy, working closely with the Flexipay and the Marketing team, driving new users through acquisition and continued usage, and growing brand awareness. Build and deliver a comprehensive growth plan to deliver our strategic pillar of being number one in new products within the SME sector Talking to our target customers, develop and execute ideas to drive user acquisition, adoption and retention. Understand the target customer, work with the Product, Marketing and Sales teams to develop the proposition, messaging, pricing, UX, and nurture user journeys to improve end-to-end conversion and activation rates Collaborate closely with the Marketing team to develop a holistic marketing strategy covering marketing channels and touch points such as digital, email, social, partner marketing, content marketing strategy Work closely with the Product team to unlock value across the product lifecycle, using data and customer insights to drive distinctive, well-crafted product marketing content, messaging and communications Collaborate with cross-functional teams (engineering, product, design, marketing) to implement features that our customers find compelling Own and manage your own growth initiatives, reporting progress to the team regularly; Unlock new opportunities for growth through rapid testing of new channels, segments and campaigns Working with the Head of Digital, drive our organic search growth strategy including managing an external copywriter and SEO agency Work closely with CRM to develop an ongoing lifecycle communications strategy to encourage activation and usage of our products amongst our existing book of customers in line with company targets Develop proper tracking for growth KPIs and ROI and continuously monitor and report progress against them Proactively problem solving, identifying and confidently mitigating any risks, issues or control weaknesses that arise in your day-to-day What we're looking for 5 years of leadership experience in a growth and/or product marketing or experience working for a start-up/scale up as the sole responsible individual for growth; Experience in a high growth organisation highly valued High energy, driven, and an organised self-starter whilst being adaptable and flexible, and focussed on outcomes Strong focus on the customer, ability to understand customer data deeply, and translate customer needs into a compelling proposition Strong ownership mentality and proven ability of successfully leading complex initiatives involving a broad range of stakeholders, from ideation to implementation. Proven track record of delivery with the ability to operate strategically whilst remaining hands-on and leaning in wherever needed Ability to extract and use relevant data to drive continued hypotheses-based experimentation and robust, fact-based strategy and initiatives, Ability to drive decisive actions that result in measurable outcomes through balanced judgement, excellent strategic thinking, quantitative skills and logical reasoning. Passionate about Funding Circle's mission and values - agile, collaborative, creative, great to work with. Understanding of credit, payment and B2B products and marketing, underlying profitability metrics & product profitability drivers highly valued. At Funding Circle we are committed to building diverse teams so please apply even if your past experience doesn't align perfectly with the requirements. Want to learn more? We have a huge impact on the businesses that borrow through our platform, the communities they serve and the overall economy (last year £6.9bn of GDP generated). You can read our full Impact Report here: https://www.fundingcircle.com/uk/impact To see what our customers think, visit our Trustpilot page: https://uk.trustpilot.com/review/fundingcircle.com And we're still evolving Our award-winning multi-product platform is solving more SME finance challenges than ever before. We think big, rally together and meet the needs of SME customers like no other. Why join us? At Funding Circle, we celebrate and support the differences that make you, you. We're proud to be an equal-opportunity workplace and affirmative-action employer. We truly believe that diversity makes us better. As a flexible-first employer we offer hybrid working at Funding Circle, and we've long believed in a 'best of both' approach to in-office collaboration and non-office days. We expect our teams to be in our London office three times a week, where you can take advantage of our newly refurbished hybrid working space, barista made coffee and subsidised lunches (via JustEat) every day We back our Circlers to build their own incredible career, making a difference to small businesses every day. Our Circler proposition is designed to support employees both in and out of work, and it is anchored around four pillars: Health, Wealth, Development & Lifestyle. A few highlights: Health: Private Medical Insurance through Aviva, Dental Insurance through Bupa, MediCash, access to free online therapy sessions and exclusive discounts with Hertility for reproductive health support. Wealth: Octopus Money Coach, free mortgage advisor partnership and discounts across numerous retailers through Perks at Work. Development: Dedicated annual learning allowance and full access to internal learning platform. Lifestyle: Wellhub (for fitness discounts), Electric Car Scheme and more And finally, we have award winning parental leave policies supporting parents through enhanced maternity, partner and adoption leave, as well as additional leave for parental bereavement and for fertility treatments. Ready to make a difference? We'd love to hear from you.