Andersen Group Realty of Keller Williams Realty Boston Northwest • Winchester, MA, US
Posted 14 hours ago
Description
Are you a forward-thinking marketing professional with a passion for innovation and staying ahead in marketing strategy trends?
We are in search of a dynamic Luxury Marketing Coordinator to take charge of overseeing marketing systems, assets, and campaigns to enhance client experiences and boost the brand’s presence in the luxury real estate market. Your proficiency in marketing automation and asset management will be crucial in ensuring our marketing activities operate seamlessly and effectively across all platforms. In this role, you will play a key part in enhancing existing marketing initiatives and contributing to the development of new strategies that align with our company objectives.
The ideal candidate will have diverse experience in various marketing areas such as communications, advertising, design, branding, digital marketing, and social media. We are looking for an individual who is genuinely dedicated to assisting others and takes pride in delivering high-quality work. You will be actively engaged in helping our real estate group convey the value we offer to clients and the community. Effective collaboration with the entire team is essential to ensure that our marketing communications accurately represent our brand and meet our objectives.
A successful Luxury Marketing Coordinator excels in communication (both written and verbal), possesses strong organizational and project management skills, and has a keen eye for style and innovation. You will thrive in a dynamic and fast-paced work environment where each day brings new challenges. We provide excellent opportunities for professional development and training, along with a competitive compensation package, all within a supportive team environment. If you are proactive, positive, and enjoy making a difference, we look forward to hearing from you today!
Responsibilities
* Manage and oversee marketing initiatives including mailings, social media, website, community and client events, property listings, etc.
* Continuously evaluate new technologies to enhance marketing efficiency and the effectiveness of campaigns.
* Contribute to the development of marketing plans that elevate brand presence and differentiate Andersen Group Realty in the competitive luxury real estate market.
* Assist in planning and managing internal and external client and community events, including overseeing logistics, managing registrations, coordinating with vendors, and creating marketing collateral.
* Continuously update and revise company marketing materials such as presentations, consultation guides, etc.
* Create presentations for various speaking engagements and events.
* Work with homeowner clients, team members, and vendors to coordinate the home preparation and sale process, ensuring a seamless experience for the client.
* Work with marketing assistant to prepare marketing information and collateral for properties to be put on the market.
Qualifications
* B.S./B.A. in Marketing, Communications, Advertising, Business Administration, or related field.
* Marketing experience working with a luxury brand (i.e. Four Seasons, Ritz-Carlton, Mandarin Oriental, Rolls-Royce, Bentley, Ferrari, Porsche, Aston Martin, Louis Vuitton, Chanel, Gucci, etc).
* Consultants should have a well-developed capacity for coordinating and implementing marketing communication projects with responsibilities in social media, advertising, brand stewardship, and special events management.
* Comfortable working with ambiguity and evolving priorities in a fast-paced environment.
* Experience in content management, creative writing, advertising concepts, and creative design.
* Must have strong organizational and project management skills to independently move projects forward, and meet deadlines while managing shifting responsibilities and priorities.
* Excellent written and verbal communication skills, attention to detail as well as outstanding copywriting and proofreading skills.
* Experience with MailChimp, Hootsuite, WordPress, Adobe Creative Suite, Canva, and CRM experience preferred.
* Professional and presentable with the ability to interact with customers face to face and handle difficult situations with grace and professionalism.
* Team player who demonstrates a sincere appreciation for others and is willing to roll up their sleeves to help the organization grow.
* Reliable car and ability to commute into office located in Winchester, MA.
Compensation
About Andersen Group Realty of Keller Williams Realty Boston Northwest
We are a nationally recognized real estate group in the Greater Boston area and ranked as the #1 Keller Williams team in Massachusetts in 2022 & 2023 with over a billion dollars in residential real estate sales over the past 20 years. As a growing team, we are focused on maintaining our standards through a very selective hiring process. You will work with highly motivated and supportive coworkers who want to see you meet your goals.
We are a growth-oriented organization and provide ongoing training, tools, and systems to improve communication, sales, and other skills to help you thrive in your career. You will join a highly professional, yet welcoming group who enjoy monthly team outings and who host a variety of customer appreciation events to celebrate our hard work and well-earned client relationships.
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