Recruit4staff is proud to be representing their client, a leading Chester-based tour operator in their search for an experienced Marketing Executive to work in their busy office based in Chester.
For the successful Marketing Executive our client is offering:
£28,000 - £30,000 per annum
Days role, Monday - Friday
Permanent role
23 days holiday rising 1 day per year (up to 25) + Bank Holidays
Company Pension Scheme
Discounted personal holidays
Competitive Benefits Package Inc. Eye Care, Life Insurance, Retail Discounts, L&D Funding
The Role of the Marketing Executive:
Responsible for working closely with all levels of management within the business in order to provide support in all areas of the employee lifecycle
Supporting the CRM strategy to improve customer loyalty and retention
Working with the CRM Manager to plan and execute email and SMS marketing campaigns including the set-up, scheduling, and deployment of one-time, recurring, and triggered campaigns.
Manage monthly email marketing calendar
Deliver flawless campaign execution by working to agreed processes and SLAs
Ensuring marketing is delivered against the agreed tone of voice and brand guidelines
Use reporting tools like Google Analytics to analyse email statistics and use key metrics to report on consumer insights, content, and performance
Analyse the performance of email marketing campaigns to provide actionable insights and improvements for future development
Manage reporting of regular email campaigns, comparing performance against the targets, and communicating to internal stakeholders.
Identify new target audiences for email campaigns
Assist with day-to-day administration tasks
What our client is looking for in a Marketing Executive:
Experience in CRM marketing - ESSENTIAL
Proven experience in a digital marketing position / similar role - ESSENTIAL
Strong understanding of marketing automation tools
Experience of end-to-end email campaign development and automation - ESSENTIAL
Experience with A/B testing
Strong project management skills
Key skills or similar Job titles: Marketing Executive, CRM Executive, Marketing Associate, Marketing Supervisor
Commutable from: Chester, Wrexham, Runcorn, Warrington, Llay, Buckley, Flint, Deeside
For further information about this and other positions please apply now
This vacancy is being advertised on behalf of Recruit4staff (Wrexham) Ltd who are operating as a recruitment agency, agent, agencies, employment agency or employment business
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