Marketing Manager
* Job Type: Full-time – Permanent
* Reports into: Head of Marketing
* Salary: £50,000-£60,000
* Location: Surrey
We are looking for a Marketing Manager with a focus on our Practice Management Solution. This role involves supporting the Head of Marketing and Communications and leading a team to deliver strategic multi-channel marketing plans. The ideal candidate will have a strong understanding of the healthcare sector and be adept at market research, campaign evaluation, and cross-functional collaboration to meet business goals and enhance brand awareness.
Day to Day of the Role:
* Support the Head of Marketing and Communications in all areas of marketing to drive ROI and achieve business objectives.
* Develop and manage strategic multi-channel marketing plans for the solution platform.
* Interpret brand guidelines to create engaging content and provide creative direction to strengthen the brand strategy.
* Conduct in-depth market research to analyse the competitive landscape of Practice Management Solutions and share insights with the Marketing and Business Development teams.
* Stay informed on market trends, consumer and product research, industry best practices, and consumer behaviours towards Practice Management Solutions.
* Lead and manage a team, enabling them to perform their roles effectively.
* Evaluate and analyse marketing campaigns with the Head of Marketing and Communications to understand ROI and inform future strategies.
* Collaborate proactively with various teams, including Business Development, Product and Support, and IT, to ensure successful project delivery.
* Work closely with the Head of External Affairs and Stakeholder Engagement to engage, educate, and increase brand awareness within the business sectors.
* Contribute to strategy and marketing planning with the Head of Marketing and Communications.
* Manage and maintain relationships with external agencies and suppliers to ensure timely and budget-conscious project completion.
* Maintain a robust database of customer information to support successful marketing campaigns.
* Understand and appreciate the importance of legal and regulatory frameworks in marketing activities.
Benefits:
* Competitive salary and benefits package.
* Opportunities for professional growth and development.
* Private Medical and Dental Insurance (BUPA)
* Life Assurance
* Private Pension
Please contact if you are interested in discussing the role further.