The Brand
The Longchamp Maison is a Parisian independent house founded in 1948. Still family owned and managed to this day, the Maison is present across the globe and delivers a Parisian experience to its customers through all our channels. Designing iconic accessories (such as Le Pliage or Roseau bags) as well as ready-to-wear and footwear, our beautifully crafted objects have accompanied our clients for many years.
Our quickly developing business in the UK and worldwide provides an exciting background for personal development and many opportunities for growth.
The Role
As part of the Maison Longchamp strategy, and reporting to the UK Managing Director, you are employed as Regional Retail Director for the UK & Ireland. You will be responsible for guiding and managing the commercial direction of the company’s retail network in the UK & Ireland (17 POS) and ensure its thorough implementation, in agreement with our company’s brand values and image.
The Operations Manager and Area Concessions Manager will both report into you.
As Regional Retail Director you are a true brand ambassador inside and outside the company: employees, business partners, contractors
Key Responsibilities
Team development
* Manage, train and support managers and sales teams to increase their skills level and achieve their objectives in collaboration with the Training Manager
* Identify and plan for talents growth within the company
* Motivate sales teams with a strong presence in store
* Share the vision, values, culture, commercial direction and spirit of the Maison
* Fully embrace and pass on the values of the Maison (sincerity, energy, leading by example, benevolence, “not task too big or too small” attitude)
Sales & Client development
* Provide input on annual sales, capex and staff budgets linked to the area’s strategies together with the Managing Director
* Manage strategically your points of sale network including Boutiques, Concessions and outlets
* Roll out the company’s strategy, with an emphasis on its commercial and image aspects
* Closely monitor, analyse and report on the performance of your area, including suggestions on sales improvement, both for short (weekly) and long (monthly, yearly) term
* Be a driving force in clientele management in your points of sale to develop loyalty and track and improve ROI of all clienteling actions in collaboration with the Marketing teams
* Monitor and analyse the customer service levels in relationship with the brand’s values and regularly include suggestions for improvement
* Stay on top of brand and commercial activity from our competition
* Contribute to the digital transformation of our points of sales in supporting our POS in their omnichannel offer, constantly improve and challenge processes and tools for the teams
Retail Operations and Performance management
* Ensure staff levels are aligned with business objectives
* Participate in our collection presentations and develop strong interactions with central teams (Buying, Visual Merchandising, HR, Omnichannel, Retail operations).
* Be a key partner for your local HR Manager and Training Manager and drive recruitment, appraisals, training and manage potential HR issues
* Oversee the rotas of the business.
Benefits
Competitive salary
Transport allowance
Monthly and annual performance bonuses
Enhanced pension contribution
Generous holiday allowance after qualifying period
Private health cover after qualifying period
Life Insurance
Health and well being support with contribution to monthly Class Pass
Enhanced Maternity, Paternity and adoption pay
Staff discount
Paid Volunteering opportunities
Longchamp is committed to fostering inclusive, diverse, and equitable work environments, recognising the value of a diverse workforce in driving innovation and performance. The company prioritises diversity in its hiring process, focusing on the inclusion of diverse perspectives and experiences. With a global presence, Longchamp promotes a culture that values authenticity and individuality, committing to equal employment opportunities for all employees. This approach aims to empower employees, enabling them to reach their full potential and encouraging their personal and professional growth.