Some marketers focus more on brand building, while others get kicks out of driving sales and seeing a real return in terms or ROI from campaigns. If you sit in the latter group then we would love to speak with you about an opportunity we are currently collaborating on with a well-established Cambridgeshire-based construction product manufacturer with over two decades of industry experience.
This role of Marketing Manager is integral to the ongoing success of the business as they strive further on their growth plan, and as such they really need somebody commercially minded who can work in tandem with the MD and head of sales team to help them reach commercial milestones both direct and via the trade/builders merchants.
Essential to this role is the continued development of the marketing and creative team, creating a collaborative environment that enables the efficient execution of the chosen marketing strategy. You will take full ownership of the marketing function overseeing both online and offline marketing, devising the marketing strategy, and tracking the performance of marketing campaigns.
The successful candidate will possess experience in managing a multi-disciplined team, within a B2B or B2B2C construction/DIY product environment. The effectiveness of the role will likely be assessed based on lead generation and sales performance. Therefore, it is crucial to find a marketer who is self-assured and thrives in a commercially oriented marketing position.
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