Summary
The Marketing & Sales Coordinator is the backbone of our sales and marketing operations, ensuring that both teams are aligned, organised, and consistently achieving their targets. Acting as the central hub, this role bridges the gap between sales and marketing while driving performance through data-driven insights and streamlined communication.
Wage
£16,000 a year
Training course
Multi-channel marketer (level 3)
Hours
Mixed - Field Based Weekly Hours Worked: 9.00am - 5.00pm, Monday to Friday when office based. As required when visiting customer premises.
37 hours a week
Start date
Monday 12 May 2025
Duration
1 year 6 months
Positions available
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you’ll do at work
Digital Marketing responsibilities
* Project manage all live marketing initiatives, ensuring campaigns are delivered on time, within scope, and aligned with business objectives.
* Oversee and contribute to content creation for social media, blogs, email marketing, and other digital platforms.
* Manage and grow the company’s LinkedIn presence, including scheduling posts, engaging with followers, and analysing metrics.
* Coordinate the execution of Google reviews, Trustpilot updates, and customer testimonial videos to enhance the company’s online reputation.
* Develop and implement content strategies that drive engagement and align with company goals.
* Monitor digital campaigns to track performance and make recommendations for optimisation.
* Ensure all digital marketing activities align with brand guidelines and voice.
* Stay updated on digital marketing trends, tools, and technologies to bring fresh ideas to the team.
Creative Strategy & Campaign Development
* Work closely with the team to capture creative ideas and ensure they are rooted in reality by attaching them to tangible marketing results.
* Support the development of campaigns that blend creativity with effective strategies to reach the target audience.
* Encourage innovative approaches while ensuring they align with proven marketing channels and methods.
* Create content strategies for blogs, social media, and other marketing channels, ensuring consistent messaging and brand tone.
Where you’ll work
56 Nithsdale Avenue
Market Harborough
LE16 9PE
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
College or training organisation
ESTIO TRAINING LIMITED
Your training course
Multi-channel marketer (level 3)
Equal to A level
Course contents
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
Your training plan
This training plan has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.
More training information
Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, we’ve purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.
Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.
Successful completion of this apprenticeship gives you an accredited Level 3 Multi-Channel Marketer and Certified Digital Marketing Professional by DMI, with training in how to:
* Master the art of crafting compelling content tailored for diverse audiences and a variety of marketing channels, ensuring sensitivity and effectiveness in communication.
* Analyse and integrate information from the multi-channel marketing landscape to inform and optimise both short-term tactics and long-term strategies.
* Implement secure, innovative solutions using a broad spectrum of digital tools and platforms, ensuring seamless user experiences while achieving marketing objectives.
* Conduct comprehensive reviews and analyses of multi-channel marketing activities, measuring success and providing actionable recommendations for enhancement.
* Create and interpret insightful analytical dashboards utilising advanced digital tools, facilitating data-driven decision-making.
Strategically plan, execute, and manage comprehensive marketing campaigns across an array of digital and traditional media platforms.
* Develop, understand, and apply marketing briefs and plans to ensure alignment with business objectives and brand consistency.
Requirements
Essential qualifications
GCSE in:
* 5 GCSE's including English and Maths (grade (A*-C/9-4 or equivalent))
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* Organisation skills
* Problem solving skills
* Team working
* Creative
* Proactive mindset
* Written communication skills
* Manage multiple tasks
* Self motivated
* Independent
* Highly adaptable
* Eager to learn
* Prioritise own workload
Other requirements
•Full training & mentorship – No prior experience needed, just a willingness to learn. •Career progression – Move into a full Solutions Engineer role after a successful training period. •Competitive rewards – We recognise and reward those who go above and beyond. •A dynamic work environment – Every day is different, with new challenges and learning opportunities.