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Do you know your TikTok from your Snapchat, your Instagram from your Facebook?
Are you looking for a role in Paid Social where you can take the lead on social spend allocation, suggesting and testing new up and coming approaches and see first hand the increase on ROI you have made?
Then look no further! An exciting opportunity has arisen at the Regatta Group for a Group Paid Social Assistant to help execute the Paid Social strategy across all Regatta Group brands, reaching and engaging new and existing audiences to ensure they drive KPI performance and achieve set targets.
This role will work alongside the Group Paid Social Executive to implement best practice across the Regatta Group. The role will work on platforms including Meta & TikTok, whilst looking for new channel opportunities.
This is a highly cross-functional role that works with both Brand and Group teams, to define and deliver best practice strategy, leading and embedding the Group’s approach to Paid Social whilst driving acquisition and conversion.
The impact you’ll have in this role:
* Support in executing the Regatta Group Paid Social strategy in our core markets to drive brand awareness and conversion.
* Create targeted content and communications, delivered by working closely with Central Digital teams and Brand teams to ensure content is in line with brand guidelines.
* Deliver a calendar of activity alongside the Group Senior Paid Social Executive, in line with the Group Digital Trade Plans.
* Contribute to new and innovative Paid Social techniques and channels, collaborating with the Group Senior Paid Social Executive and Group Performance Marketing Manager to further drive Paid Social visibility.
* Report on key KPIs to monitor and develop successful Paid Social initiatives.
* Analyse Google Analytics to aid account performance and compile daily/weekly reports.
* Ensure the product feed is performing to full potential.
* Control budget, updating, and monitoring ads and campaigns to ensure they are driving KPI performance and achieving targets.
* Stay abreast of market trends to develop and inspire the Regatta Group Paid Social strategy.
As our future Group Paid Social Assistant you will have:
* Strong knowledge of various social media platforms e.g. Facebook, Instagram, Snapchat, TikTok and YouTube.
* A genuine passion for social media and staying up to date with developments in the digital marketing industry.
* Fluent in English, both spoken and written.
* Proven ecommerce experience, either in-house or at an agency – minimum 1 year.
* Paid Media experience – minimum 1 year.
* A passion for digital marketing and desire to become a channel expert.
* A self-starter with a proactive attitude.
* Highly numerical and analytical with excellent attention to detail.
* Confident with good communication skills.
* Ability to be adaptive and versatile in a constantly evolving environment.
We can offer you:
* Discretionary profit share bonus.
* Pension.
* Access to company benefits website.
* 24 days annual leave + 8 bank holidays.
* An extra day of annual leave for every 3 years service up to an additional 3.
* Birthday hours.
* Company walks.
* State of the art Head Office.
* A paid day off for volunteering.
* Free parking.
* Subsidised canteen and Starbucks.
* Cycle to work scheme.
* Fitness suite.
* Shower facilities including hairdryers and GHD straighteners.
The Regatta Group supplies quality outdoor clothing and accessories through our 3 great brands - Regatta, Craghoppers and Dare2b - whether exploring the Amazon rainforest, walking your dog in the local park or cycling the Tour de France, we have what you need.
It’s a friendly, supportive family business – a place where bakers, dog walkers, book worms, students, parents, travellers, movie buffs, foodies, festival goers, musicians and more come together to create experiences consumers really appreciate.
The thing we all have in common is that we share the same core values of Great Relationships and Entrepreneurial Spirit.
Our investment in the environment:
Sustainability is at the core of everything we do, and you will have the opportunity to support our Group wide sustainability committee and put ideas into action and really make a difference to the world we live in!
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