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B&Js Retail Marketing and Operations Manager - Europe
Sector: Marketing, Advertising and PR, Operations and Facilities Management, Retail and Wholesale
Contract Type: Permanent
Hours: Full Time
Please Note: The deadline for applying is 23.59 the day before the job posting end date.
Location: Datchet, UK (B&J EUR HQ)
The role of Ben & Jerry's Retail Marketing and Operations Manager - Europe will report into the Head of Retail Europe Ben & Jerry's.
We're looking for a Retail expert to join the European Ben & Jerry's retail scooping team in our Datchet (UK) office, and take retail to the next level.
The successful candidate will provide leadership and support to our lead scooping markets (UK, Spain, Portugal and Nordics) to deliver our combined strategic plans focusing on:
* YoY growth and profit at European level
* Consistent operator performance and profitability
* The delivery of class leading marketing campaigns and assets
* NPD management and production scheduling
* Consistent activation of our social messaging to ensure that we 'Walk the Talk' in our scoop shops.
They will also develop ongoing working relationships with the Global Ben & Jerry's community (AUS/ NZ and US) to leverage support and ensure that our retail strategies are aligned with the overall company vision.
Key Deliverables
They will have direct responsibility to develop and deliver up to three medium to long-term values-centred promotional, operational and social mission campaigns that are suitable for all markets and channels plus support with LTO activation.
Design and manage robust strategies, systems and support materials to achieve ongoing improvement in store operational and customer performance metrics across the region.
RESPONSIBILITIES
* Participate in planning and lead the execution of marketing plans/programs for the European business that fulfil marketing strategies, support the company's social mission and meet financial objectives for sales, gross margin and profitability.
* Generate product/project objectives, goals, and timelines and work cross-departmentally to ensure that key milestones are met and goals achieved.
* Provide reporting and analysis of results, including strategic recommendations and tactical tips that are directly related to insights.
* Identify needs for consumer research. Collaborate with CMI in the design and interpretation of consumer research. Utilize results in planning efforts.
* Contribute to the development of Global marketing and product portfolio strategies and recommend objectives for marketing initiatives and the assessment of performance vs. these objectives.
* Work closely with the Operations organization in new product rationale and in the development of franchisee-specific communication programs that support quality execution.
* Effectively coordinate with business functions (R&D, Design, PR, Finance Consumer Research, Operations, Legal) and outside vendors.
* Develop and refine efficient systems, processes and communication/reporting methods for project management, budgets and marketing programs.
* Manage invoices and multiple marketing budgets and work with Retail Operations to ensure forecasting is updated as applicable.
ALL ABOUT YOU
* Retail - relevant years experience within retail/food service/QSR marketing and possess strong knowledge of retail operations ideally across multi-site operations.
* Leadership - A strong but engaging style to create a culture of collaboration.
* Communication - Excellent written and verbal communication skills.
* IT - proficient in MS office applications especially Excel, PowerPoint and Word.
* Physical Demands - Those consistent with a typical office environment with some exposure to store.
Work Environment
Office environment with some repetitive motion required. Periodic European travel is expected (subject to restrictions) with visits to scoop shops for testing and launching products.
What we offer
Whilst the role is advertised on a full-time basis, we would be happy to discuss possible flexible working options. We strive to achieve a family-friendly and inclusive workplace.
Company
Be part of the most successful purpose-led business in the world. Have the opportunity to see the true impact that you’re having in the work you do.
Our policies & flexible working
At Unilever, we have a range of market-leading, family-friendly and flexible working policies, which enable our employees to balance their day-to-day responsibilities.
Our ambition: unlocking talent through disability inclusion
The World Health Organization estimates that there are one billion people in the world currently living with a disability. Removing the barriers facing people living with disability is a priority for our business.
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