General Manager – Premium Food & Beverage Brand
Salary: £60,000 – £70,000 DOE
Location: Site-based in Herefordshire (Office, Factory & Warehouse)
About the Business:
This is a unique opportunity to join an exciting, founder-led, premium food & drink brand rooted in British farming, craftsmanship, and sustainability. With a product range stocked in retailers across the UK, the business is now entering an exciting phase of growth and operational scale-up.
They produce their products in-house — from raw ingredients to final packaging and are committed to maintaining exceptional quality and brand integrity as they grow.
The Role: We’re looking for a commercially minded General Manager with strong financial acumen and leadership experience in the FMCG or food & drink space. You’ll take full ownership of the day-to-day running of the business, overseeing operations, finance, compliance and team performance — while helping shape the future direction.
This is a hands-on, high-impact role perfect for someone who thrives in a fast-paced, founder-led environment where no two days are the same.
Key Responsibilities:
Lead the full operational, financial, and compliance agenda for the business
Oversee daily site activities across office, production, and warehouse
Manage budgeting, forecasting, reporting, and cost control with full P&L responsibility
Ensure compliance with food safety, health & safety and company policies
Drive efficiency improvements across the supply chain and operations
Act as the operational partner to the founder’s commercial vision
Support retail readiness and ongoing supply to major supermarket
Lead and inspire a growing team, shaping a strong and accountable culture What We’re Looking For:
Experience as a General Manager, Head of Ops, or Finance Director in an FMCG or food business
Strong financial foundation — ideally a qualified accountant or someone with demonstrable P&L ownership
Highly capable in both strategic planning and hands-on delivery
Background in production, logistics, food and drinks products is a real advantage
Experience scaling up operations and implementing structure/processes
A confident communicator and decision-maker with excellent organisational skills
Someone who thrives in a dynamic, founder-led business with a strong purpose Why Apply?
Join a fast-growing, values-led brand at a pivotal point in its journey
Influence strategy and growth from the ground up
Own and shape a diverse, impactful leadership role
Be part of a passionate, purpose-driven team in a beautiful rural setting Interested?
If you’re a commercially savvy operator with a head for numbers and a passion for quality, we’d love to hear from you. Apply today to #Sam for a confidential conversation