Job Description
This is an exciting opportunity to join one of the leading care providers in the UK.
Based in our Head Office in Bangor, Co. Down you will be responsible for all social media and communication activities, to raise the profile of the company and increase positive engagement.
About The Role
Principal responsibilities:
· Responsible for the development of our social media and communication strategies.
· Implement our social media and communication strategies including campaigns.
· Develop campaigns that promote the brand including PPC, Facebook and Google Ads.
· To be actively involved in developing and implementing digital and traditional marketing campaigns.
· Create engaging text, image, email and video content for our social media, company website and internal communications.
· Track the performance analytics of campaigns, including engagement, SEO and web traffic.
· To be actively involved in our recruitment process to achieve recruitment goals.
· Establish and engage with a network of professionals, influencers and other stakeholders.
· Ensure effective, up to date, positive communication to staff and service users.
· Drafting and distributing press releases, fact sheets etc
· Stay up-to-date with changes and trends in all social media platforms and digital technologies.
· To work as part of the marketing and recruitment team.
· Any other tasks that the Company may reasonably require you from time to time to do any work within your capacity and which is necessary for the needs of the business.
Requirements:
· Creative mind and excellent communication skills (oral and written).
· Excellent knowledge of social media platforms.
· Proficient in MS Office.
· Excellent organisational skills.
· Work well under pressure.
· Prior experience in social media, communications or marketing.
Essential:
• Marketing / Communications Degree
Additional pay:
· Bonus scheme
Benefits:
• Private medical insurance
• Referral programme
• Wellness programmes
Schedule:
• 37.5 hours per week
• Monday to Friday 9am-5.30pm
Experience:
• Digital marketing: 1 year (preferred)
• Marketing: 1 year (preferred)
Skills Needed
About The Company
Our mission is simple:
* To provide excellent home care to everyone, regardless of age, race, religion, gender or social standing. We aim to improve the quality of life of every single customer we care for.
* Our care keeps you safe, happy, fulfilled and flourishing in your own home, topped off with a delivery of smiles and laughter at every visit too.
* Caring for and supporting others runs through the very heart of Caremark.
Who is Caremark?
* Caremark is a home care company with excellent standards, excellent people and excellent success stories. We provide care in the home for people from all walks of life, enabling them to stay in their own home and community.
* We are the mark of excellent care.
* We have over 7,000 customers throughout the UK. To those 7,000 customers, we provide over 110,000 hours of home care each week.
Caremark’s history – providing home care since 2005
* Whilst Caremark itself was founded in 2005, our founder, the late Kevin Lewis has been in care since 1987. His experience, passion and unrivalled determination to provide high quality care for all, was the building blocks of Caremark 17 years ago.
* Today, we are led by David Glover and Lisa Fyfe who are equally as passionate about Caremark and the home-care industry.
* Caremark currently care for thousands upon thousands and under their leadership, thousands and thousands more will benefit from home care, the Caremark way.
Company Culture
Caremark has been at the forefront of the home care industry, evolving from a singular care home to becoming a leader in providing comprehensive care services across Ireland and the UK.
Our journey, initiated by Kevin Lewis, has been marked by innovation, quality, and a deep commitment to caring for individuals in need, regardless of their age, disability, or circumstance.
Here's why Caremark stands as a beacon of excellence and a great place to work:
Pioneering Spirit: From introducing the very first Operations Manual to ensure quality care, to expanding services across a network of offices, Caremark has always been at the cutting edge of the home care industry.
Diverse Care Services: Our services have grown to encompass a wide range of needs, delivering care and support in the home environment and specialized residential settings, showcasing our adaptability and commitment to those we serve.
Focus on Quality: We've built an enviable reputation by maintaining high standards of care, drawing upon decades of experience to meet the evolving needs of our service users with compassion and professionalism.
Growth and Development: As part of our team, you'll join a supportive network of professionals dedicated to making a difference in the lives of individuals and communities.
We provide opportunities for personal and professional growth, ensuring that our team is equipped to meet the challenges of the care industry with confidence and skill.
Desired Criteria
* Digital Marketing (1 year)
* Marketing (1 year)
Required Criteria
* Degree in Marketing, Communications or similar
Closing DateFriday 7th March, 2025