{"Job Overview": "
Toolroom Records is seeking a highly skilled Social Media Manager to drive growth and engagement across all of our social media channels. This role requires a deep understanding of social media platforms, a passion for electronic music culture, and the ability to conceptualise and execute creative campaigns that resonate with our audience.
", "Key Responsibilities": "
* Develop and implement social media strategies to drive growth, engagement, and brand visibility.
* Lead dialogue and nurture our loyal community, understanding their needs and delivering superior value through creative social media management.
* Conceptualise and execute creative social media campaigns around new releases, events, and tours, ensuring each campaign aligns with the brand and resonates with the audience.
* Work closely with Toolroom's roster of artists to develop and enhance their social media presence, helping them grow their fanbase and engagement.
* Stay up to date with social media trends and innovations, identifying and capitalising on new opportunities to enhance our presence.
* Be the go-to expert for all things social media, providing insights, guidance, and recommendations for the broader marketing team.
* Develop and maintain a content calendar, ensuring a consistent posting schedule and optimised content tailored for each platform.
* Monitor analytics and track performance of campaigns, using data to optimise strategy and identify trends that align with the growth of the brand.
* Work effectively within the marketing team, contributing creative ideas and collaborating on wider brand campaigns and projects.
", "Experience": "
* 2-3 years of experience in a similar role within the music industry, preferably with a record label, artist management, or music brand.
* Proven success managing and growing social media accounts, particularly TikTok and Instagram.
* A strong understanding and passion for electronic music, particularly house and techno.
* Ability to conceptualise and run social media campaigns from idea to execution.
* Creative, with a keen eye for trends and innovative content ideas.
* Ability to juggle multiple projects and deadlines while working collaboratively with a team.
* Data-driven mindset with the ability to interpret analytics to drive decision-making.
* A passion for dance music culture and a deep understanding of its global community.
", "Preferred Skills": "
* Experience with social media management tools (e.g., Hootsuite).
* Strong content creation skills (graphic design, video editing, etc.).
* Familiarity with social media advertising and paid media strategies.
* Previous experience in managing influencer or artist partnerships.
", "Company Overview": "
Toolroom Records is a leading record label in the electronic music scene, known for its innovative approach to music marketing and its commitment to supporting emerging artists.
", "What We Offer": "
We offer a dynamic and creative work environment, opportunities for professional growth and development, and a competitive salary and benefits package.
", "How to Apply": "
Interested candidates should submit their application, including a cover letter and resume, to [insert contact information].
"}