HEAD OF MARKETING COMMUNICATION FRANCHISES (Head MARKETING) High Wycombe, England
Salary: GBP10000 - GBP70000 per annum
Major franchise business within hospitality that is looking to grow its engagement with its franchisees. This is a delightful role for a HEAD OF (Marketing) COMMUNICATION: FRANCHISES in which you will oversee the refinement and improvement of current messaging to franchisees in order to increase engagement and generate excitement. You will be an established storyteller and will support your team to generate excitement from franchisees. The role has a strong team management element and will only suit an experienced leader with an empathetic/kind coaching style to develop & retain the team. This role is regarded as a key senior level appointment and as such you will have plenty of autonomy.
TITLE: Head of Marketing Communications: Franchisees
Team: Marketing and PR/Comms team
Sector: Restaurants and hotels franchise environment
Location: High Wycombe
Work style: Hybrid (3 days in the office, 2 days wfh, Flexible hours)
Salary: Total comp of circa £104,500 (comprised of base salary of £76k + 25% bonus from summer, and £9500 car allowance)
Duties:
* Team Management
o Lead the department and develop/coach/mentor the team of 6
o Help the team celebrate the company and generate excitement and engagement
o Support the messaging to deliver a clear vision, mission and company objectives
o Developing and executing the annual Franchisee communications calendar
o Ensure alignment and consistency across all markets and a compelling flow of stories throughout the year
o Driving excellence in storytelling across the team (including presentation decks)
o Liaising with suppliers including digital and design agencies
* Reporting
o All Board level communications: Report back to the Director and deliver the Annual Report and online Annual Business Review on time and within budget
o Developing, analysing and reporting Franchisee communications KPIs at Board level
* Engagement through Technology
o Day-to-day management of the new Franchisee engagement platform to ensure high levels of engagement with Franchisees
REQUIREMENTS:
* Previous experience within a Franchise environment
* Successful track record of working in a communications or marketing role
* Experience in managing and using digital communications tools
* Outstanding PowerPoint skills to create compelling decks
Name: Please include your first and last name.
Email: @
Phone: Please include your country code.
CV / Resume:
Yes, I am currently eligible to work (work permit/visa/citizenship) in the country to which I am applying. No, I am not currently eligible to work (work permit/visa/citizenship) in the country to which I am applying.
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