* Develop and execute comprehensive social media strategies across various platforms (e.g., Instagram, Facebook, LinkedIn)
* Create engaging content, including text, images, and videos, to attract and retain a loyal following
* Monitor social media channels, respond to comments and messages, and foster a positive online community
* Track and analyze social media metrics to measure campaign performance and identify areas for improvement
* Content Creation:
o Write compelling copy for social media posts, blog articles, and other marketing materials
o Collaborate with the marketing team to develop content calendars and ensure consistency in messaging
o Utilize SEO best practices to optimize content for search engines
* Graphic Design:
o Design eye-catching graphics, infographics, and other visual assets using Canva and other design tools
o Create visually appealing social media posts and advertisements
o Develop branded templates and guidelines for consistent brand messaging
* Campaign Management:
o Assist in planning and executing marketing campaigns, including email marketing, paid advertising, and influencer partnerships
o Track campaign performance and provide insights to optimize future strategies
Qualifications:
* Bachelor's degree in Marketing, Communications, or a related field
* 3+ years of experience in social media marketing and content creation
* Proficiency in using social media platforms and analytics tools
* Strong understanding of graphic design principles and experience with Canva or similar software
* Excellent written and verbal communication skills
* Can-do attitude and great attention to detail required
* Ability to work independently and as part of a team
* Collaboration with colleagues globally in content gathering
* Passion for staying up-to-date with the latest digital marketing trends
Preferred Qualifications:
* Experience with paid social media advertising
* Knowledge of SEO and content marketing
* Experience with video editing and motion graphics
* Experience working in professional services/technology or finance industry preferred
Job Info
* Job Identification: 11090
* Posting Date: 11/21/2024, 05:57 PM
* Degree Level: Tertiary
* Job Schedule: Full time
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