Channel Marketing Manager - 12 months Fixed Term (Maternity Cover) We're seeking an experienced Channel Marketing Manager on a 12-month fixed-term contract ; with a solid background in the trade retail environments such as manufacturing, DIY, electrical, paint, plumbing, or building materials. This position is perfect for someone who is passionate about using their marketing, and commercial expertise, to make a tangible impact on our business. Ideally you'd be commercially savvy and thrive in a retail/trade environment. Join us here at Crown Paints as a Channel Marketing Manager, managing our portfolio of clients across the UK. If you have excellent project management skills and understand the importance of brand presence and customer relationships, please apply now Key Responsibilities To create, plan and implement an annual branded marketing activity programmes that are driven through data analysis and customer needs. This will contribute to the overall commercial strategy for profitable growth for each of your allocated accounts. Ensure the effective implementation of all brand activity through establishing strong working relationships across all relevant customer channels, and ensuring activity is implemented to agreed timescales and budgets Day to Day Devising and implementing account specific marketing and communications plans to support the sales drive and growth plan in the allocated accounts. Creation of marketing presentation materials and presence at customer meetings internally and externally which will include travel and overnight stays across the UK. Utilising Gfk market data and Epos sales data to construct a plan for growth on current ranges by brand and SKU. Evaluating promotional mechanics to determine the optimum programme for our brands moving forward, in conjunction with the National Account Team. Identifying new POS and promotional ideas to improve brand presence instore. Maximising our brand visibility across all customers digital channels. Ensuring effective implementation of range review activity, working closely with the account and internal departments to achieve timescales set. Establishing strong working relations with key customer personnel, such as their buying, merchandising, communication and marketing teams to advance our brand activities. Experience/Qualifications Minimum 3 years marketing experience (ideally in a channel role) and can demonstrate successful marketing driving sales activity. Experience working with UK DIY/Retail/Trade customers or similar industry would be ideal Proven experience of using market & consumer insight to deliver commercial benefits. Strong commercial and analytical acumen. Excellent presentation skills. Proven, strong project management planning, co-ordination and organisational skills with the ability to deliver within agreed timescales and within budget. A strong set of IT skills, especially with Microsoft office. About Crown Paints Crown believes that every pot of paint is brimming with potential and we want to put that into the hands of everyone. As one of the UK’s leading paint brands, we support homeowners and professionals to ‘paint their own possible’ and create beautiful, transformative spaces for everyone to enjoy. With a heritage dating back to 1777, the company has a rich and colourful history, pouring 200 years of knowledge and skill into every tin of paint. Headquartered in Darwen in Lancashire, the same town the company started in all those years ago, Crown also has a manufacturing site in Hull and an ever-growing network of over 170 Crown Decorating Centres located throughout the UK and Ireland. We’re proud to have held the Royal Warrant since 1949 in recognition of our commitment, passion and experience. As an industry leader in innovation and sustainability, Crown knows what a positive difference we can make to people and the planet and have set ambitious targets to become carbon neutral across all manufacturing operations, drive full circularity across product and packaging through recycling schemes, eradicate all waste to landfill and ensure 100% of paint containers make maximum use of recycled and recyclable materials. A Part of Hempel Crown Paints forms part of the global coatings group Hempel, who service sectors including decorative, infrastructure, marine, wind and thermal power. Hempel is proudly owned by The Hempel Foundation, an ownership structure that is unique in the coatings industry. The Hempel Foundation is dedicated to making a difference through philanthropic initiatives that bring about positive change. This includes empowering children to learn, making coatings more efficient and sustainable and sustaining biodiversity all over the world. LI-Hybrid