About the role Salary: £42,700 - £64,000 Contract type: 5 month Secondment/Fixed Term - to August 2025 Interviews: virtual w/c 17th March Location: This role is based at our Bracknell Head Office As we transform our approach to CRM we are looking for someone to support with the activation of first party data across our channels. The successful candidate will be analytically minded, co-create campaign selections alongside our CRM managers to enhance our targeting and communication strategy as well as digging deep into the data to get insights that will drive improvements across our campaigns. This role will work closely with our data, insights and analytics teams to ensure gold standard measurement across our CRM activity and be able to bring their specialism to provide recommendations both to campaigns and to wider CRM strategy. This role will incorporate audience building for digital and social channels as well so an understanding of digital advertising is desirable. Key responsibilities To design and create customer selections and output of customer data for email, push, sms, direct marketing, social and digital audiences. To work closely with the CRM Managers to understand Waitrose campaign targeting needs; translate campaign briefs into effective targeting and audience selection to meet commercial and business objectives and enable relevant communications for multiple audiences and segmentations. Identify and interpret new opportunities or improvements to meet goals and ambitions for our CRM communication programmes. Support and input into data strategies to ensure that CRM and broader Channels team have access to the required data to enhance our communications and deliver against our strategy. Support and enable automation across selections to streamline processes Please see a full job description attached to this advert. Essential skills/experience you’ll need Experience of working in a campaign operations team within a transactional data intensive organisation (preferably retail) Experience of using campaign management tools to execute campaigns Strong SQL and data manipulation skills Good verbal and written communication skills Thanks for your patience in the meantime and for showing an interest in joining JLP. For internal use only: LI-JLPWTR LI-HEADOFFICE LI-LB2