Retail Experience and Activation Executive
North - Field Based
£30,000 plus commission
We are the number 1 professional skincare brand globally and we are passionate about bringing everyone skin confidence. At Dermalogica we are on a mission to create respect and success for the professional skin therapist and aesthetic practitioners through Skin Centres, Spas, Medi Clinics and Wellness Centres. Our brand DNA is delivered through outstanding business support, excellent education and revolutionary product in the hands of expert practitioners.
Do you dream of being part of this industry changing movement? If so, we are looking for inspirational top talent to be part of something special.
Do you want to be part of our tribe? ……. Keep reading!
The Retail Experience and Activation Executive will play a key role in improving the overall customer experience, increasing sales performance, and ensuring brand consistency across retail stores. This position is responsible for delivering training programs to generic retail staff, activating in-store experiences, ensuring effective product displays, and supporting the execution of brand strategies.
The responsibilities of the Retail Experience and Activation Executive…. Could this be you?
Training & Development
* Deliver brand training programs for generic store retail staff on brand heritage, product knowledge and operational procedures.
* Evaluate training effectiveness through feedback, assessments, and performance metrics.
* Ensure that generic store staff are up to date with product launches, promotions, and retail trends.
Retail Activation & Execution
* Collaborate with the National Account Manager and execute in-store activations and events to drive sales, improve customer engagement, and create brand awareness.
* Coordinate with retail teams and visual merchandising teams to ensure that in-store displays are aligned with brand guidelines and promotional strategies.
* Ensure retail locations are fully equipped and prepared for product launches and promotional activities.
* Collect and report on customer feedback and sales data during and after activations to measure success.
* Drive our community influencer program through building strong relationships, driving treatments and supporting influencer events.
Product Knowledge & Brand Ambassador
* Stay up to date with the latest product offerings, features, and benefits to ensure training programs are relevant and accurate.
* Serve as a brand ambassador, representing the company’s values and ethos both internally to staff and externally to customers and influencers.
* Serve as a brand expert, representing the brand at Masterclasses and events.
* Build strong relationships with store management and marketing teams.
Do you have the below skills?
* Education: You will already have the education that Dermalogica can then build on and develop further. This will be in the form of an equivalent Level 3 in Beauty Therapy with Facial Electrical.
* Experience: 2+ years of experience in retail training, or sales. Experience with retail activations or product launches is a plus.
* Knowledge: Strong understanding of retail environments, customer behaviour, and sales techniques.
* Communication: Excellent communication, presentation, and interpersonal skills to effectively train and motivate retail staff and build strong relationships with store management.
* Problem Solving: Ability to analyze retail performance data and develop actionable strategies to improve results.
* Time Management: Strong organizational skills with the ability to manage multiple projects simultaneously.
* Flexibility: Willingness to travel to various store locations and work flexible hours, including weekends and holidays if necessary.
What is in it for you?
* Private Health Care with Vitality and Medicash.
* Life insurance with Legal and General which includes – Virtual GP with Health365, wellbeing and counselling and Financial Protection.
* A 5% pension contribution from the company as well as access to a pension’s advisor.
* Your Birthday off work!
* 5 paid sick days per year.
* £70 monthly product allocation.
* Access to new product innovation before they hit the shelves so that you can experience the products first-hand.
* 30% off other Unilever Prestige Brands such as Hourglass, Living Proof, Ren, Murad and Kate Somerville.
* Access to Unilever Discounts, an online shopping website discounts on multiple high street brands.
* The opportunity for growth and progression, we really invest in your personal development through our Learning and development platforms.
* Treats in the office such as our Free Ice Cream Fridge and regular complimentary skin treatments.
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