Digital Marketing Exec
Working hours - Monday to Friday 9am-5:30pm
Negotiable up to £30k Basic
Office based / Hybrid
My client, a forward thinking, exciting organisation are looking to recruit a Digital Marketing Exec to join their growing team. This role can be either full time office based or hybrid, 3 days in the office, 2 working from home.
Key areas of responsibility:
1. Execute key marketing activities across digital channels, ensuring timely, on-budget delivery to drive customer retention and acquisition.
2. Maintain and monitor website activity and performance, conducting regular digital reporting and insight analysis using tools such as GA4 to measure the performance of online campaigns and identify opportunities for improvements.
3. Develop and manage a diverse range of digital campaigns, including PPC and Paid Social marketing initiatives, SEO, CRO, website, email and social media.
4. Work with digital agencies to develop compelling campaign messaging and creative content.
5. Coordinate with relevant departments to keep them informed of current and upcoming marketing activities.
6. Identify opportunities for integrating digital campaigns with offline activities for a seamless customer journey.
7. Monitor website, paid search, paid social and organic channel activity and performance, conducting regular reporting and providing suggestions for performance improvement.
8. Ensure all content resonates with target audiences and supports customer acquisition and retention goals.
9. Support customer-facing communications, such as online promotional content and email marketing, ensuring high standards of briefing, writing, and proofreading.
10. Maintain consistency with brand visual identity, tone, and messaging guidelines across all online touchpoints.
11. Regularly monitor and report on campaign success, offering actionable insights to refine future strategies.
12. Assist the Digital Marketing Manager, Head of Marketing, and the broader marketing team as needed to achieve department goals.
13. Stay informed about trends in marketing to bring innovative ideas to the team.
What you'll need:
1. You will be a strong communicator, confident in a fast-paced environment with an exceptional eye for detail.
2. At least 2-3 years of digital marketing experience.
3. A marketing degree or similar qualification essential.
4. Proven track record of working on effective digital marketing campaigns.
5. Strong analytical and numerical skills with sharp attention to detail.
6. Proven experience with a variety of digital acquisition channels and techniques, including PPC and Paid Social, email, social media and website performance.
7. Well organised and able to meet tight deadlines.
8. Have a strong customer focus and an eye for detail.
9. Strong problem solving and decision-making skills.
10. Excellent copy writing and proof-reading skills.
If you are interested in this role and feel you have the necessary experience, apply for consideration. #J-18808-Ljbffr